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Chiesi USA

Based in Parma, Italy, Chiesi is an international research-focused biopharmaceutical group with 90 years’ experience, operating in 31 countries. More than 8,000 employees across the group are united by a singular purpose: promoting a healthier world for our people, patients, and the planet. This is what drives us as we research, develop, and market innovative drugs across our main therapeutic areas. Discover more here. (https://www.chiesi.com/en/main-areas/)

At Chiesi we are thinking generations ahead, driving sustainable innovation with purpose. This fosters a culture of reliability, transparency, and ethical behaviour at every level. As a Benefit Corporation and a certified B Corp, we have embedded sustainability in our bylaws and continuously measure our impact.

Diversity, inclusion, and equal opportunity are at the heart of who we are. We believe our differences make us stronger. We are a vibrant ecosystem of passionate, talented individuals united by strong values, each bringing unique perspectives that help us to continuously challenge the status quo for the better.

Internship Program Overview

Our 10-week summer internship program gives students hands-on experience and the opportunity to make a meaningful impact while learning about our organization. Interns will connect with leaders, participate in development sessions like self-assessments and business overviews, and take part in networking and community initiatives. The program concludes with a final presentation to leaders and peers, where interns showcase their work, share ideas, and receive valuable feedback.

Who we are looking for

This is what you will do

We are seeking a highly skilled and experienced marketing MBA candidate to join our dynamic team and improve customer engagement and conversion rates by refining touchpoint tactics. This is an opportunity to take ownership of a business-critical project, learn about the pharmaceutical industry, and work within an inclusive cross-functional team.

While working at Chiesi, the intern will be an integral part of the Marketing team and will gain exposure to a wide range of marketing disciplines, including positioning and messaging, campaign development, business analytics, market research, digital strategy design, and business performance management.

Project examples include but are not limited to: Audit and Refinement of Customer Journey Touchpoint Tactics Based on Performance and Strategic Insights

You’ll be responsible for:

+ Collaborate within Marketing to:

+ Review existing campaign structures and tactics

+ Review performance to date with quantitative and qualitative measures

+ Review Existing Customer Personas and Journey Maps:

+ Analyze current customer personas and journey maps.

+ Identify potential additional campaign goals based on insights.

+ Collaborate with the Sales Team:

+ Gather feedback on current persona-specific field touchpoints, primarily rep-triggered emails (RTEs).

+ Understand the sales team’s perspective on customer interactions and touchpoints.

+ Analyze Customer and CRM Data:

+ Examine customer data and CRM records to identify behavior patterns and preferences.

+ Use data insights to inform touchpoint refinement strategies.

+ Propose and Implement Improvements:

+ Develop and refine persona-specific field touchpoints, focusing on RTE creation and enhancement.

+ Share best practices and implement changes to improve customer engagement and conversion rates.

+ Monitor the impact of implemented changes and adjust strategies as needed.

You will need to have

+ Currently enrolled in an MBA program with a concentration in Marketing, Digital Marketing, Business Analytics, or a related discipline, and expected to graduate in Fall 2026 or later.

+ Strong interest in a healthcare career

+ Strong analytical and critical thinking skills, and the ability to interpret data to drive decision-making.

+ Excellent communication and collaboration skills.

+ Familiarity with CRM systems and data analysis tools.

We would prefer for you to have

+ Previous or demonstrated interest in marketing; experience in digital marketing, customer journey mapping or campaign management

+ Completed undergraduate degree in Marketing, Business Administration, or a related field.

Location

This is a hybrid role based in Cary, NC. Interns are expected to work on-site up to 3 days per week.

What we offer

No matter where your path starts at Chiesi, it leads to inspiring possibilities. Your future is our focus, and we are committed to nurturing your development in our dynamic, friendly environment with access to resources and training every step of the way.

Chiesi USA is an equal opportunity employer committed to hiring a diverse work force at all levels of our business. All qualified applicants receive consideration for employment without regard to race, national origin, age, sex, religion, disability, marital status, veteran status, or any other basis protected by local, state or federal law. This policy applies with regard to all aspects of one’s employment, including hiring, transfer, promotion, compensation, eligibility for benefits and termination.