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Social Media & Experiential Specialist…
- Cella Inc (King Of Prussia, PA)
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Strategic Collaboration: Work closely with the Marketing Manager to execute the overarching Live Experience vision and hit key marketing benchmarks.
Market Intelligence: Conduct regular competitive audits of the social landscape to pinpoint growth opportunities and define our unique value proposition.
Cross-Functional Synergy: Sync with Paid Social, Growth, PR, and Brand Creative teams to scale content distribution and develop assets that live beyond organic feeds.
Project Management: Manage critical milestones and coordinate with stakeholders to ensure creative alignment and timely delivery of all initiatives.
Insights & Analytics: Monitor social sentiment and performance metrics to provide actionable recaps and optimization strategies for the wider team.
Localized Execution: Maintain brand voice integrity across specific local markets, ensuring all creative content is culturally relevant and accurate.
Event Support: Collaborate with Operations and Local Marketing Specialists to drive on-site activations, "always-on" programming, and live events.
On-Site Coverage: Provide live social coverage for community days, grand openings, and major brand tentpoles.
Content Creation: Direct the capture, editing, and production of high-impact, narrative-driven social content for immediate publication.
Strategic Integration: Work directly with mall partners and community leads to ensure social-first thinking is baked into the early planning stages of local partnerships.
Qualifications:
Professional Background: Minimum of 5 years in a dedicated social media role, with a preferred focus on the lifestyle, entertainment, or theme park industries.
Technical Artistry: A sharp eye for aesthetics and proficiency in capturing/editing high-quality mobile or camera-based photo and video.
Adaptability: Proven ability to thrive and pivot within high-pressure, rapidly evolving environments.
Communication Style: A masterful writer with a talent for fostering genuine engagement within digital communities.
JOBID: JN - 012026-120824#LI-CELLA#LI-SS1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.
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