• Digital Marketing Specialist

    Robert Half Technology (Austin, TX)


    Description

    Digital Marketing Specialist

     

    Onsite | Austin, TX | Contract-to-Hire

     

    Our client is seeking a Digital Marketing Specialist who has proven experience managing paid digital campaigns across multiple social channels. This role is ideal for someone who enjoys developing data‑driven advertising strategies, optimizing campaign performance, and contributing creative ideas in a fast‑paced environment. As a key member of the marketing team, you will be responsible for creating, managing, and optimizing paid digital advertising campaigns across search and social platforms. Your work will focus on driving qualified traffic, improving conversion performance, and supporting ongoing brand growth.

    Responsibilities:

    + Develop and scale paid search marketing campaigns

    + Conduct keyword research and selection to maximize budget efficiency and achieve key performance goals (traffic, sales, ROI/ROAS)

    + Monitor, analyze, and optimize campaign performance using analytics tools

    + Make strategic keyword and targeting recommendations to enhance results

    + Produce weekly performance reports and insights

    + Execute and maintain paid social media advertising campaigns

    + Collaborate with external partners and stay current with paid media trends and platform updates

    Requirements

    Qualifications:

    + Proficiency with Google Ads, Google Analytics, Google Search Console, and Meta Ads Manager

    + Experience running and optimizing large‑scale PPC campaigns

    + Strong analytical, problem‑solving, and project‑management abilities

    + Detail‑oriented and able to meet deadlines in a fast‑moving environment

    + Strong communication skills, including the ability to present insights to leadership

    + Bachelor’s degree in Marketing, Advertising, Communications, or similar field preferred

    Contract Benefit Offerings:

    + Healthcare (medical, dental, and vision plans)

    + 401(k) and retirement plans

    + Commuter benefits

    + Employee and vendor discounts

    + Employee Assistance Program (EAP)

    + And many more!

     

    Technology Doesn't Change the World, People Do.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

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