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General Summary

Drives new business growth and fosters strong relationships with employers, brokers, and community stakeholders throughout the WellSpan service area. This role combines business development with the creation of sales enablement resources, ensuring that employers receive both strategic consultation and seamless support. The Employer Health Consultant secures new business opportunities, advances WellSpan's visibility in the employer community, and develops customized solutions to meet employer needs while also creating sales tools, proposals, and reports that enable the team to achieve system-wide goals.

Duties and Responsibilities

Essential Functions:

+ Generates new employer partnerships and achieves sales targets, while serving as the primary account manager to deliver sustained value, foster loyalty, and identify opportunities for continued growth.

+ Builds and maintains strong, trusted relationships with employers, brokers, consultants, and community leaders.

+ Actively represent WellSpan at business and community events to increase awareness and strengthen employer partnerships.

+ Conducts need assessments with employer prospects and delivers tailored solutions that align with organizational priorities.

+ Develops sales enablement resources, including presentations, proposals, and collateral, to advance new business growth and client engagement.

+ Manages responses to requests for proposals (RFPs) and prepare supporting documentation to advance sales opportunities.

+ Tracks and documents all sales, outreach, and employer interactions in the customer relationship management (CRM) system to evaluate effectiveness and ensure accountability.

+ Develops reports and dashboards that capture sales performance, market intelligence, and utilization trends; conduct utilization review meetings with employers to uncover cost-saving and health-improving opportunities and recommends WellSpan solutions that enhance the employer and employee experience.

+ Provides input on product development and service enhancements by capturing and communicating employer needs and market feedback.

+ Partners with internal teams to ensure seamless coordination of services and support for employer clients.

+ Plans and supports special events, webinars, and outreach activities that drive employer engagement with WellSpan services.

+ Serves as a resource to organizational leaders by providing market intelligence, sales tools, and insights that guide strategic planning.

Common Expectations:

+ Maintains established policies and procedures, objectives, quality assessment, safety, environmental and infection control standards.

+ Enhances professional growth and development through participation in educational programs, current literature, in-service meetings, and workshops.

+ Provides outstanding service to all customers; fosters teamwork; and practices fiscal responsibility through improvement and innovation.

Travel Requirements:

+ Estimated Amount: 20% - Regional travel required.

Qualifications

Minimum Education:

+ Bachelors Degree Required

+ Masters Degree Preferred

Work Experience:

+ 5 years Experience in progressive business development, marketing, client/account management, healthcare sales, broker and vendor relationships and employer benefits or healthcare solutions. Required and

+ 5 years Experience in marketing/public relations/communications. Required

Driver's License Statement:

Must possess a valid driver's license in the current state of residence. Driving record must meet requirements established by WellSpan Risk Management.

Knowledge, Skills, and Abilities:

+ Knowledge in healthcare delivery systems, employer health and wellness solutions, employee benefits, business development and sales processes, account management principles, marketing and outreach strategies, CRM systems, data reporting and analytics.

+ Excellent interpersonal and communication skills, relationship building, sales and negotiation, presentation development, proposal writing, marketing collateral creation, data analysis, problem solving, event planning, creating sales enablement resources/tools, organization, time management, and proficiency in Microsoft Office Suite (PowerPoint, Excel, Word, Outlook).

+ Ability to build and maintain trusted relationships with employers and brokers, identify and pursue new business opportunities, translate employer needs into tailored solutions, manage multiple priorities in a fast-paced environment, collaborate effectively across teams, think strategically and creatively, and represent WellSpan professionally in the community.

Benefits Offered:

+ Comprehensive health benefits

+ Flexible spending and health savings accounts

+ Retirement savings plan

+ Paid time off (PTO)

+ Short-term disability

+ Education assistance

+ Financial education and support, including DailyPay

+ Wellness and Wellbeing programs

+ Caregiver support via Wellthy

+ Childcare referral service via Wellthy

Quality of Life

Located in Lewisburg, Pennsylvania, WellSpan Evangelical shares its picturesque, riverside home with Bucknell University-providing access to the arts, entertainment and sporting events while maintaining a small-town setting.

The local school district ranks among the best in the state in academics, athletics and the arts. Despite its tranquil, rural setting, Lewisburg is just three hours from New York City and Philadelphia and four hours from Pittsburgh.

The region is home to the majestic Susquehanna River. We are also surrounded by state parks, scenic country roads, abundant fishing streams and year-round recreational opportunities. The region also offers a number of land and water trails. Photo Courtesy Susquehanna River Valley Visitors Bureau/VisitCentralPA.org

WellSpan Health is an Equal Opportunity Employer. It is the policy and intention of the System to maintain consistent and equal treatment toward applicants and employees of all job classifications without regard to age, sex, race, color, religion, sexual orientation, gender identity, transgender status, national origin, ancestry, veteran status, disability, or any other legally protected characteristic.