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Vice President, Consumer Prospect Marketing…
- American Express (New York, NY)
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Description
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
How will you make an impact in this role?
Responsibilities:
The Global Decision Science Team is seeking a Vice President for Consumer Prospect Marketing Decision Science at American Express. In this role, the leader will drive innovative machine learning solutions that enhance personalization across Gambit, advance Partner Logged-In and Media targeting, Proprietary Direct Mail targeting, and strengthen anti-gaming controls. This is a unique opportunity positioned at the intersection of advanced AI/ML and prospect marketing strategy.
The VP will collaborate closely with product, technology, platform, and business partners to identify, design, and implement AI/ML approaches that deliver superior economics, profitable acquisition, and incremental efficiency. The role also includes leading a global team of data scientists across New York, Gurgaon, and Bangalore.
Primary responsibilities include:
* Develop next generation of machine learning solutions to advance personalization experience within Gambit starting with sensitivity solution for incentive and credit limit.
* Building and deploying models that enhance prospect acquisition for co-brand cards through Partner channels and support People-Based Marketing campaigns across display and media platforms.
* Designing the next generation of modeling solutions to further strengthen anti-gaming controls for both prospect and customer acquisitions.
* Drive personalization experience on Amex website through effective use of digital intelligence
* Collaborating with analytics, product, technology, and marketing teams to manage the end-to-end modeling lifecycle.
* Driving operational excellence and ensuring strong governance of models and data strategy across key use cases.
Qualifications:
* Hands on expertise in developing modeling solutions with extensive experience in AI/ML modeling including experience in A/B testing
* Track record of identifying and analyzing data science solutions
* Excellent collaboration skills in partnering with diverse stakeholders to drive best in class decision science solutions
* Ability to communication machine learning concepts, enhancements, and benefits to audience with different levels of AI expertise
* Strong people leader with established expertise in building high performing and motivated teams
* Graduate degree (PhD/Master) in Science, Engineering, Math/Stats, Economics, or other quantitative fields
* 8-10 years of experience in AI/ML
Qualifications
Salary Range: $176,750.00 to $282,000.00 annually bonus equity (if applicable) benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
+ Competitive base salaries
+ Bonus incentives
+ 6% Company Match on retirement savings plan
+ Free financial coaching and financial well-being support
+ Comprehensive medical, dental, vision, life insurance, and disability benefits
+ Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
+ 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
+ Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
+ Free and confidential counseling support through our Healthy Minds program
+ Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site .
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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Employment eligibility to work with American Express in the U.S is required as the company will not pursue visa sponsorship for these positions
**Job:** Executive
**Primary Location:** US-New York-New York
**Schedule** Full-time
**Req ID:** 26000421
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Vice President, Consumer Prospect Marketing Decision Science
- American Express (New York, NY)