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Job Description Summary

GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

Job Description

The Key Opinion Leader (KOL) Development Manager will be responsible for identifying, cultivating, and managing strategic relationships with influential clinical experts in the field of General Imaging Ultrasound. This role is critical in driving market adoption, shaping clinical perception, and accelerating sales growth through targeted engagement with KOLs who influence purchasing decisions, clinical protocols, and peer education.

Key Responsibilities:

+ **Strategic KOL Engagement:** Develop and execute a comprehensive KOL strategy to support commercial objectives, including product launches, clinical validation, and market expansion.

+ **Sales Enablement:** Collaborate closely with Sales, Marketing, and Clinical teams to leverage KOL relationships in driving product awareness, differentiation, and preference among key customer segments.

+ **Market Influence:** Facilitate KOL-led educational initiatives, webinars, and peer-to-peer programs that promote clinical excellence and highlight the value of our General Imaging Ultrasound solutions.

+ **Clinical Advocacy:** Support KOLs in publishing clinical data, presenting at conferences, and participating in advisory boards to enhance product credibility and visibility.

+ **Feedback Loop:** Serve as a conduit between the field and internal teams by gathering insights from KOLs to inform product development, messaging, and sales strategies.

Impact on Sales:

+ **Accelerate Adoption:** By building trust and credibility through KOL advocacy, this role will directly influence purchasing behavior and shorten sales cycles.

+ **Expand Market Reach:** KOL-driven education and endorsement will help penetrate new accounts and expand usage within existing ones.

+ **Drive Revenue Growth:** Strategic KOL partnerships will support upselling and cross-selling opportunities, contributing to overall revenue targets in the General Imaging Ultrasound segment.

+ **Enhance Competitive Positioning:** KOL insights and support will strengthen our value proposition and differentiate our offerings in a competitive marketplace.

Other responsibilities:

+ Ability to have high-end clinical discussions with clinicians across the General Imaging continuum and articulate our core value proposition

+ Attend and support all major national tradeshows and generate opportunities for strategic GE HealthCare stakeholders and our KOL’s to meet

+ Ability to travel up to, but not limited to, 60% of your time to support business needs

+ Remain current on clinical trends and procedures

Required Qualifications

+ +6 years ultrasound sales and/or clinical experience

+ Ability to work independently and cross-functionally while successfully managing competing priorities

+ Strong strategic thinker with the ability to formulate, develop, and execute strategy

+ Demonstrated experience delivering complex information and modifying messaging based on audience

+ Strong oral and written communication skills

+ Strong interpersonal and leadership skills

Desired Characteristics

+ Master's degree from an accredited university or college in a relevant scientific or clinical discipline

+ Demonstrated ability to analyze and resolve problems, lead programs / projects

+ Ability to document, plan, and execute programs. Established project management skills.

+ Desire to work in an open, collaborative, and fast-paced environment

+ Product Marketing experience is desirable

+ Previous experience developing and managing Key Opinion Leaders is highly preferred

We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership –always with unyielding integrity.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.

GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer (https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRights\_10\_20.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

We will not sponsor individuals for employment visas, now or in the future, for this job opening.

For U.S. based positions only, the pay range for this position is $152,000.00-$228,000.00 Annual. It is not typical for an individual to be hired at or near the top of the pay range and compensation decisions are dependent on the facts and circumstances of each case. The specific compensation offered to a candidate may be influenced by a variety of factors including skills, qualifications, experience and location. In addition, this position may also be eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). GE HealthCare offers a competitive benefits package, including not but limited to medical, dental, vision, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, and tuition reimbursement.

Additional Information

GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer (https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRights\_10\_20.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

**Relocation Assistance Provided:** No