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Why us?

Catbird is a welcoming independent boutique hotel that’s full of art, heart, and good vibes. This is what happens when you blur the line between hotel and home and add a hefty dose of counterculture. From thoughtful spaces that seamlessly facilitate work/life balance to the lively rooftop with panoramic views, there's a lot to discover here.

Paying homage to the history of the neighborhood around it, Catbird encompasses a 2,500 square foot, four-bedroom historic home, originally built in 1890, which has been preserved as part of the hotel. The historic Klee House is an ideal space for all your events and celebrations with up to 40 guests. The 2,380 square-foot home has plenty of mixed-use spaces for entertaining.

Rook is your new favorite spot in RiNo, Denver — perched at the top of the Catbird Hotel.Our tagline is “Rounds not Rivals” and we’re looking for people who want to join our down-to-earth crew of cocktail aficionados, slinging classic and playful drinks in a laidback environment. The bar encompasses both an expansive skyline rooftop, as well as an intimate indoor space—we are looking for people who are just as comfortable at a corn hole pit as they are in a cocktail lounge.

Job Overview

The Director of Sales is a strategic sales leader responsible for driving total hotel revenue by leading, mentoring, and developing the sales team; owning assigned market segments; actively supporting transient sales initiatives; and fostering strong cross-departmental collaboration. This role balances hands-on selling with leadership, coaching, and strategic market engagement to achieve profitable, sustainable growth.

Responsibilities

Sales Leadership & Team Development

+ Leads, mentors, and develops the sales team to consistently achieve and exceed individual and collective revenue, productivity, and activity goals.

+ Establishes clear expectations, provides ongoing coaching, conducts regular performance check-ins, and supports professional development for all direct reports.

+ Creates a collaborative, accountable, and high-energy sales culture that aligns with Sage values and hotel objectives.

+ Partners with Revenue Management, Marketing, Operations, and Corporate Sales to ensure alignment and execution of sales strategies.

Market Segment Ownership & Strategy

+ Owns and leads one or more assigned market segments, developing and executing strategies to grow market share and profitability.

+ Analyzes market trends, demand drivers, and competitive intelligence to identify opportunities and risks within assigned segments.

+ Develops annual and quarterly segment plans aligned with the hotel’s business plan and budget.

Direct & Transient Sales Initiatives

+ Actively participates in direct selling, with a strong focus on transient, negotiated, and locally driven opportunities.

+ Supports transient sales initiatives including RFP strategy, account negotiations, prospecting, and key client engagement.

+ Ensures effective targeting and prioritization of accounts that drive both short-term demand and long-term value.

+ Maintains a visible presence in the market through sales calls, networking events, site visits, and community involvement.

Key Account & New Business Development

+ Oversees key account strategy while maintaining personal ownership of select high-value or strategic accounts.

+ Identifies, targets, and captures new business through structured prospecting, networking, research, and competitive analysis.

+ Guides the sales team in developing and maintaining targeted account “hit lists” to ensure consistent pipeline growth.

Revenue Optimization & Yield Management

+ Collaborates with Revenue Management to ensure rate integrity, optimal mix, and profitable business decisions.

+ Applies yield management principles when negotiating rates, contracts, and space commitments.

Account Service & Relationship Management

+ Ensures exceptional account service standards across the sales team, with timely follow-up, accurate documentation, and proactive communication.

+ Builds long-term, trust-based relationships with clients through professionalism, responsiveness, and solution-oriented selling.

+ Maintains organized, accurate, and up-to-date CRM and account documentation.

Professionalism & Team Collaboration

+ Demonstrates a service-first mindset and acts as a collaborative, solutions-oriented leader within the hotel.

+ Maintains open communication with all departments to support hotel-wide goals and guest satisfaction.

+ Represents the hotel and Sage Hospitality Resources with integrity, professionalism, and fiscal responsibility.

OTHER RESPONSIBILITIES

+ Performs all other duties as assigned or deemed necessary by management.

SUPERVISORY DUTIES

+ Directly supervises 2–10 sales associates.

**_The application period will be open for approximately 30 days or until a suitable candidate is identified. We encourage qualified individuals to submit their applications within this timeframe_** _._

Qualifications

Education/Formal Training

+ High school diploma or equivalent required; college coursework or degree preferred.

Experience

+ 4+ years of hotel sales experience, including demonstrated leadership or team-lead responsibilities.

Knowledge/Skills

+ Strong understanding of hotel sales strategy, market segmentation, transient sales, and yield management.

+ Proven ability to lead, coach, and motivate a sales team.

+ Excellent communication, negotiation, and relationship-building skills.

+ Ability to analyze data, prioritize effectively, and make sound business decisions.

+ Proficient in CRM systems and sales reporting tools.

PHYSICAL DEMANDS

+ Ability to travel locally for sales calls, attend events, conduct site tours, and navigate hotel spaces.

+ Ability to read computer screens, reports, and printed materials.

ENVIRONMENT

+ Office environment with regular off-property sales activity and exposure to varying weather conditions.

_This position description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Management may assign additional responsibilities as needed._

Benefits

+ Unlimited paid time off

+ Eligible to enroll in medical insurance with employer covering up to 70% of premiums with wellness credit

+ Eligible to enroll in dental insurance with employer contribution towards premiums & vision insurance

+ Eligible to participate in the Company’s 401(k) program with up to 4% employer match, meeting safe harbor requirements and no vesting period

+ Eligible to enroll in Health savings accounts with qualifying medical plans and receive up to $1000 company contribution

+ Eligible to enroll in Health, Dependent and Commuter flexible spending accounts

+ Company paid Basic Life and AD&D insurance coverage, with option to enroll in additional coverage

+ Eligible to purchase Pet Insurance, Accidental Insurance, Critical Insurance and Hospital Indemnity Insurance

+ Company-paid short-term disability

+ Eligible to enroll in long term disability insurance

+ Calm Health Application Subscription

+ Tuition Reimbursement of up to $2,000 per calendar year

+ Paid FMLA leave for up to a period of 12 weeks

+ Employee Assistance Program

+ Great discounts on Hotels, Restaurants, and much more.

+ Eligible to participate in the Employee Referral Bonus Program. Up to $1,000 per referral.

Salary

USD $90,000.00 - USD $115,000.00 /Yr.

**ID:** _2026-30122_

**Position Type:** _Regular Full-Time_

**Property** **:** _Catbird Hotel_

**Outlet:** _Not Applicable_

**Category:** _Sales & Marketing_

**Min:** _USD $90,000.00/Yr._

**Max:** _USD $115,000.00/Yr._

**Tipped Position:** _No_

**_Address_** **:** _3770 Walnut Street_

**_City_** **:** _Denver_

**_State_** **:** _Colorado_

EOE Protected Veterans/Disability