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Digital Marketing Data Analyst
- Insight Global (Stamford, CT)
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Job Description
Insight Global is seeking a Digital Marketing Data Analyst to help support the digital marketing, funnel, and sales performance insights across our clients web and CRM channels. This person will reconcile data, apply sound judgment, and provide informed recommendations. They will also support sales reporting by reviewing trends and analyzing charts. Additionally, they must be able to gather information from various marketing channels. They will partner closely with stakeholders to convert business questions into measurable analytical requirements, user stories, and dashboards. This candidate will participate in daily meetings, support stakeholders, and assist in new projects. This is a 12 month ongoing contract and pays $60-65hr.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Skills and Requirements
• 7-10+ years of data analysis within digital marketing
• Understanding of impressions, clicks, benchmarks, etc.
• Ability to pull data from multiple marketing channels (SEO, SEM, paid ads, email, social media).
• Proficient with Adobe Analytics or Google Analytics
• Proficient in reconciling data and making recommendations
• Experienced with Tableau data visualization
• Comfortable gathering and translating business needs into user stories
• Bachelor's degree required • Salesforce
• AWS Certified
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