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Company description

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.

Overview

The Vice President, Paid Social will have responsibility for the growth, management, retention, and happiness of a portfolio of key accounts. The ideal candidate will have shown experience leading clients strategically and tactically in social marketing. They will be responsible for a team in the conception and delivery of innovative, business-building, social marketing solutions to include paid optimization, evolving platforms, and sophisticated analytics. The Vice President will also provide engagement leadership, develop senior level client relationships, and will serve as an authority and trusted advisor to assigned clients. Confirmed account management, leadership, and experience in an agency environment are important.

Responsibilities

Product

• Overall control of workflow and assigned responsibilities within their group. They will coordinate the progress of all projects and offer assistance, as vital, to ensure the timely completion of projects.

• Ensure projects are produced completely, correctly, and efficiently.

• Set strategic principles for client social initiatives based on objectives

• Develop action plans for achieving and tracking campaign success including defining important measures and processes for evaluation and improvement

• Evaluate and recommend full spectrum of social alliances, including all appropriate partners, platforms, bid and campaign management tools

• Work with planning teams, digital planning, and outside ad agencies to ensure paid social efforts complement all client marketing activity

• Keep clients and agency counterparts informed on latest developments in the industry

• Grow agency paid social business through new business wins and organic client growth

• Involved in client and inter-agency education of paid social and will be responsible for developing intellectual capital, including standard processes, case studies, and official agency points-of-view

• This individual is frequently involved in client and inter-agency education of social, and will be responsible for developing intellectual capital, including standard processes, case studies, and official agency points-of-view.

People

• Stimulate team productivity and growth

• Establish and develop a workplace culture that inspires talent

• Allocate assignments to harness each person’s individual skills, as well as motivating their interests and challenging their minds

• Encourage thorough evaluation of paid social marketing strategies, finding opportunity for competitive advantage

• Develop careers by providing ongoing feedback and conducting employee evaluations

• Recruiting and retain top talent, growing the social team to deliver on client and agency goals

Clients

• Provide effective long-term strategic guidance and counsel to include:

• Master, identify, and communicate overall trends in social and those related to client industries

• Define and evaluate client(s) competition online, as well as how it relates to their social initiatives

• Establish appropriate account staffing, scope of services, and fee proposals

Qualifications

• 10+ years of dynamic levels of digital media

• Ideally, 5+ years of validated experience in focused social marketing fields

• Demonstrated leadership and people management skills

• Experience in applying social marketing to brand-building and direct response initiatives

• Knowledge of syndicated research tools

• Demonstrated business insight and a track record of success in the media/marketing services profession

• Solid interpersonal and collaboration abilities

• Ability to lead the new business development process and proven ability to win new clients

• Ability to build, lead, and strengthen client relationships

• Healthy senior relationships with key industry partners and social platforms

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected] .

Compensation Range: $146,490.00 - $230,460.00 anual. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/18/26.

All your information will be kept confidential according to EEO guidelines.

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