- Henkel (Culver City, CA)
- …expert for crafting and amplifying the DevaCurl narrative under the leadership of the Director, Brand Strategy , PR, Trade Marketing & NPI - DEVACURL and in close ... efforts are integrated into broader equity and advocacy campaigns. ** Brand Storytelling** + Partner with Creative Strategy ...campaigns. ** Brand Storytelling** + Partner with Creative Strategy to develop brand bibles, narrative arcs,… more
- Unilever (El Segundo, CA)
- …key focus on the United States, China, and UK. The role will lead the overall Brand Strategy , Crafting, and Innovation to accelerate the brand 's growth. The ... brand positioning, business ambition, and growth targets. + Lead Brand Architecture: hero strategy , life cycle management, SKU productivity, pricing,… more
- US Tech Solutions (San Francisco, CA)
- …a special focus on AI. This role sits at the intersection of brand strategy , product marketing, and content storytelling, translating complex ideas into ... and EDU marketing teams by setting the upstream narrative strategy . **Insights & Measurement** + Use brand ...narrative strategy . **Insights & Measurement** + Use brand tracking, message testing, and qualitative research to measure… more
- AbbVie (Irvine, CA)
- …effort to create, articulate and gain endorsement of an integrated cross-functional Global Asset Strategy and Brand Strategy for all aspects of product ... directs the creation and execution of a comprehensive asset strategy and phase appropriate brand strategies for...a comprehensive asset strategy and phase appropriate brand strategies for one or multiple asset(s). This responsibility… more
- Unilever (El Segundo, CA)
- …matter expert. With experience in commercial & campaign leadership, business reporting, and brand strategy development, the Sr. Brand Manager oversees key ... **About the role:** Sr. Brand Manager will support the Brand Director in strategy -setting complex projects cross-functionally with calculated impact… more
- Chipotle Mexican Grill (Newport Beach, CA)
- …quick service/fast casual brand at enterprise scale. You will own brand strategy , positioning, and the integrated marketing agenda that drives traffic, ... drive-thru, delivery, and digital channels (app, web, loyalty). **WHAT YOU'LL DO** Brand strategy and positioning + Define and evolve brand architecture,… more
- E&J Gallo (Modesto, CA)
- …with internal and external teams to develop commerce marketing tools that align with brand strategy , effectively managing trade-offs to enhance brand health ... brand equity through strategic placement. Your contributions to Brand Story, Creative Platform, and Comms Strategy ...to Brand Story, Creative Platform, and Comms Strategy will inspire breakthrough thinking and creative execution. What… more
- E&J Gallo (Modesto, CA)
- …Alcohol beverage industry experience. + Solid understanding of 3-tier distribution system. + Brand strategy & positioning experience. To view the full job ... brand standards and execute strategies will be pivotal in fulfilling our portfolio strategy and boosting profitability and brand longevity. As an advocate for… more
- E&J Gallo (Modesto, CA)
- …evaluation of new marketing innovations, ensuring they align with our consumer targets and brand strategy . Your consumer empathy and ability to pull and analyze ... strategic and tactical opportunities will support our Sixth Standard strategy and the development of Brand Standards....Sixth Standard strategy and the development of Brand Standards. Effective budget management and a deep understanding… more
- LinkedIn (San Francisco, CA)
- …related filed or equivalent working experience. + 7+ years of experience in brand strategy , consumer insights, audience segmentation, or related fields, ideally ... Design and oversee bespoke research projects aimed at informing brand positioning and audience strategy . + Influence...aimed at informing brand positioning and audience strategy . + Influence & Communicate - Present compelling narratives… more