- PHC North America (Wood Dale, IL)
- …to build and maintain scalable campaigns inclusive of driving continuous campaign improvement, QA and deployment. + Monitoring of email marketing campaigns ... in Dynamics 365. + Utilize A/B testing, pixels, and other digital user information to inform an audience segmentation strategy for digital communications. + Develop and maintain dashboards and other reporting to inform the marketing team for tactical outcomes… more
- Publicis Groupe (Chicago, IL)
- …**Day-to-day, your role includes:** + Instituting frameworks across project and campaign lifecycles, including measurement plans, primary and secondary research, and ... performance reporting + Diving into large data sets, uncovering insights, and providing impactful recommendations to clients + Connecting the dots across channels through data (including display media, site, search, email, and social) to provide a holistic… more