- BioFire Diagnostics, LLC. (Chicago, IL)
- …by the commercial team in this segment 2. Content Development & Campaign Management: + Develop compelling content for marketing communications, including digital and ... drive awareness, lead generation, and customer engagement. + Track and analyze campaign performance, adjusting strategies to optimize ROI. 3. Market Research &… more
- BioFire Diagnostics, LLC. (Chicago, IL)
- …in messaging and readiness for customer delivery. Content Development & Campaign Management: + Develop compelling content for marketing communications, including ... awareness, lead generation, and customer engagement. + Track and analyze campaign performance, adjusting strategies to optimize ROI. Market Research & Competitive… more
- Ketchum (Chicago, IL)
- …at Ketchum! Overview: As Director, Digital + Social Strategy, you will be a senior strategic leader guiding brands in how to authentically show up and thrive in ... with brand objectives, audience behaviors, and cultural opportunities. + Act as a senior advisor on digital and social strategy for priority consumer, lifestyle, and… more
- FleishmanHillard (Chicago, IL)
- …with a passion for healthcare-related communications to work closely with FH senior management and assist global healthcare clients with their external public ... for the healthcare practice's account teams, including working with senior members of the team to help manage budgets...has earned FleishmanHillard recognition as 2021, 2022 and 2023 Campaign Global PR Agency of the Year; 2023 ICCO… more
- Publicis Groupe (Chicago, IL)
- …and advanced analytics. The Director will also provide engagement leadership, develop senior level client relationships, and serve as an expert and trusted advisor. ... based on objectives + Develop action plans for achieving and measuring campaign success, including determining key metrics and processes for measurement and… more
- Publicis Groupe (Chicago, IL)
- …to account for all relevant inputs + Assume accountability and ownership of campaign planning for assigned client accounts + Embrace and encourage a culture based ... sessions to share and learn new strategies for optimizing and enhancing campaign performance + Collaborate and foster relationships with key partners including… more
- Publicis Groupe (Chicago, IL)
- …that contribute to business growth and creative excellence. **Responsibilities** **Own Campaign Measurement** + Own end-to-end measurement lifecycle of campaigns. + ... clients and internal teams to build measurement plans for campaign activations (including paid, earned and owned). + Understand...experience as a Data Strategy Director or in a senior data-driven strategy role (8-10 years experience). The ideal… more
- Cengage Group (Chicago, IL)
- …. **What you'll do here:** We are seeking an experienced and dynamic ** Senior Product Marketing Manager, SaaS Product** who will gather, analyze, and disseminate ... communication on launch activities for prospect and client-facing teams. + ** Campaign strategy.** Brainstorm concepts for prospect and customer engagement beyond… more
- Humana (Springfield, IL)
- …with marketing, clinical, and service design teams to define personalization rules, campaign logic, and success metrics **Execute & Deliver** + Lead cross-functional ... to evaluate NBA effectiveness and evolve logic based on member behavior and campaign performance + Define and manage product KPIs, monitor performance, and iterate… more
- AbbVie (Mettawa, IL)
- …for specific indications and our patients + Evaluate the effectiveness of campaign strategies through campaign measurement and metrics development to ensure ... + Balance of analytical capability and creative vision + Ability to influence senior management and work with all levels in a highly matrixed organization +… more