- Bank of America (Chicago, IL)
- …to apply Cyber Threat Intelligence through enrichment, correlation, and attribution + Familiarity with offensive security strategies and assessment methodology ... are eligible for an annual discretionary award based on their overall individual performance results and behaviors, the performance and contributions of their… more
- Publicis Groupe (Chicago, IL)
- …of your responsibilities, you will lead a collaborative, cross-functional and high- performance team working with CX/UX designers, developers and senior management to ... deliver new media formats (onsite, offsite, in-store), targeting capabilities, and performance measurement tools that drive ad effectiveness + Balance RMN product… more
- Lundbeck (Deerfield, IL)
- …+ Ensure thorough documentation of methodologies, processes, and model performance to ensure reproducibility and knowledge sharing. **REQUIRED EDUCATION, EXPERIENCE, ... and machine learning algorithms, including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), customer segmentation and lead scoring. + Experience in… more
- System One (Springfield, IL)
- …media strategies and campaigns across traditional, social and digital channels; performance monitoring, optimization and reporting; use of data driven insights to ... understanding of analytics and measurement tools/techniques to test and optimize performance against objectives. + Ensures risks associated with business activities… more
- Cardinal Health (Springfield, IL)
- …KPIs, and analytics solutions and implement technologies that support effective attribution , personalization, and optimization. + Build and maintain a robust data ... tools. + Champion the implementation of analytics frameworks, ensuring that performance tracking and reporting are embedded within marketing activities to enable… more
- Publicis Groupe (Chicago, IL)
- …Achieve** + Work within a team of analytics professionals who provide performance measurement and actionable insights around program optimization to clients + Build ... of other team members to meet and exceed the performance criteria necessary for success + Drive or support...of marketing measurement solutions (eg Media Mix Models, Fractional Attribution ) + Familiarity working at media agency, media publisher… more
- iHeartMedia (Chicago, IL)
- …to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, ... social activations. + Maintain and optimize client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis + Responsible for… more
- Baylor Scott & White Health (Springfield, IL)
- …marketing decisions. You will have the opportunity to identify and create key performance metrics using internal and external customer data, set targets for tracking ... actionable insights and contribute to the development of predictive models and attribution frameworks. **Essential Functions of the Role** + Partner with marketing… more
- Amazon (Chicago, IL)
- …conducting deep dives to quality check campaign set-up, campaign performance monitoring, providing optimization recommendations, reviewing defect ticket trends to ... with Excel - Experience analyzing data and best practices to assess performance drivers - Experience in omni-channel marketing, search engine marketing or search… more
- Google (Chicago, IL)
- …+ Experience with marketing analytics tools (eg, experimentation frameworks, attribution models, measuring incrementally, statistical approaches, SQL, R, Python ... these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across… more
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