- NBC Universal (New York, NY)
- …leader, you will define the roadmap and technical vision for NBCUniversal's performance measurement and optimization products. You will work closely with Data ... teams to deliver solutions that drive real business outcomes and enable performance -driven media buying. Responsibilities: + Define and drive the product strategy… more
- Warner Bros. Discovery (New York, NY)
- …Meta, Snap, TikTok, Twitter, Pinterest, Reddit. + Own the strategy and performance of paid social activity with full operational responsibility. + Application of ... drive our Paid Social offering forward + Clearly communicate performance and uncover growth levers + Effectively document our...once + Experience with app campaigns and Mobile Marketing Attribution (such as Kochava, Apps Flyer) preferred + Proven… more
- Google (New York, NY)
- …qualifications: + 5 years of experience with marketing measurement and attribution techniques (eg, Offline Measurement, Marketing Mix Modeling (MMM), Multi-Touch ... Attribution (MTA), Attribution ) and Google advertising products...+ Experience working closely with clients, advising on marketing/business performance , and influencing decisions together with insights and measurement.… more
- Bank of America (New York, NY)
- …supporting our teammates' physical, emotional, and financial wellness, recognizing and rewarding performance , and how we make an impact in the communities we serve. ... risk calculation and reporting, as well P&L calculation, and attribution . **Responsibilities:** + Develop risk scenarios utilizing analytic model...or any other factor that is irrelevant to the performance of our teammates. To view the "Know your… more
- Google (New York, NY)
- …qualifications: + 5 years of experience with marketing measurement and attribution techniques (eg, offline measurement, Marketing Mix Modeling (MMM), Multi-Touch ... Attribution (MTA), attribution ) and Google advertising products...+ Experience working closely with clients, advising on marketing/business performance , and influencing decisions together with insights and measurement.… more
- Google (New York, NY)
- …across levels. + 1 year of experience with marketing measurement and attribution techniques (eg, offline measurement, MMM, MTA, attribution ) and Google ... most cutting edge challenges facing our customers today, such as: measurement attribution across offline & online platforms, deep consumer insights, & identifying… more
- Google (New York, NY)
- …marketing, consulting, or financial analysis. + Experience in measurement and attribution . Preferred qualifications: + 1 year of experience with marketing ... measurement and attribution techniques (eg, offline measurement, MMM, MTA, attribution...Google's products, talent and insights to advance their marketing performance and the advertising ecosystem at large. Whether through… more
- Paramount (New York, NY)
- …allocation. Deliver full-funnel MMM models for marketing planning and multi-touch attribution models (MTA) for optimizing marketing spend. Marketing Attribution ... and content engagement, customer service interactions, service quality and performance information, and customer metrics. Strengthen our internal data science… more
- NoGood (New York, NY)
- …setup properly and firing at the appropriate places (having experience with marketing attribution platforms such as rockerbox, appsflyer, etc is a major plus). + You ... experience with walking through a reporting structure to communicate/display ad performance across different platforms and report on on-going experiments that need… more
- Nuveen Investments (New York, NY)
- …processes, and best practices to maximize sales effectiveness and overall performance . + Manage partner deal registration processes, ensuring accurate attribution ... and conflict resolution within the channel. + Monitor partner sales performance , identify areas for improvement, and report on key metrics to stakeholders. + Work… more
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