- American Express (New York, NY)
- …/ advertiser conversations, providing pre-sales insights, performance forecasts and ROI modelling. + Ability to spot under-leveraged audiences, valuable segments, ... untapped offering constructs and CLO specific trends that drive ROI + Understand advertiser's KPI's (Brand lift, ROI... ROI + Understand advertiser's KPI's (Brand lift, ROI , conversion) and how to translate their goals into… more
- Lumen (Albany, NY)
- …the booth. With a data-driven approach, the manager builds sophisticated ROI models, streamlines processes through scalable frameworks, and crafts compelling content ... multiple programs. + Drive sophisticated reporting frameworks to measure event performance, ROI , and strategic impact for leadership. + Collaborate with agencies and… more
- Coinbase (Albany, NY)
- …initial implementation and broader productionalization, while ensuring these solutions deliver tangible ROI and pave the way for broader AI adoption. This role ... high-risk workflows. * *Measure & Communicate Impact:* Define success metrics, track ROI , and effectively communicate the value delivered by AI initiatives to… more
- Publicis Groupe (New York, NY)
- …the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media ... our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our...media networks and 3 rd party vendors to maximize ROI and efficiency + Stay ahead of industry trends,… more
- Mindex (Rochester, NY)
- …marketing-led events (industry conferences, customer user groups, webinars) to maximize ROI and brand presence. Marketing Operations, Analytics & Reporting + Define, ... report on key marketing KPIs (MQLs, SQLs, conversion rates, pipeline influence, campaign ROI ), providing actionable insights to the leadership team. + Own and manage… more
- Guardian Life (New York, NY)
- …. Based on this, the successful candidate will develop and implement ROI -driven marketing plans across a **variety of marketing channels, including sales enablement, ... and communicate the results to key business stakeholders. **Ensure successful ROI ** -focused planning, implementation, and execution of marketing plans across the… more
- Justworks (New York, NY)
- …the team's work drives measurable revenue outcomes and optimizes the overall ROI of all regional marketing investment. + Brand Champion & Execution Consistency: ... cadence for all regional activities. You will analyze performance metrics (eg, IO volume, ROI , velocity) and coach the team on using this data to inform resource… more
- Eileen Fisher (Irvington, NY)
- …critical role in shaping the customer journey, driving loyalty, and maximizing the ROI of our CRM and data initiatives-leveraging the power of Salesforce Data Cloud ... with the brand. + Analyze program performance (enrollment, engagement, redemption, ROI ) and optimize based on insights and customer feedback. + Collaborate… more
- Edgewell Personal Care (New York, NY)
- …strategic financial insights and decision support to the BU **Investment & ROI Oversight** + Oversee the financial viability of all commercial investments and ... establish tools to monitor and optimize ROI . + Support trade spend analysis in partnership with...in partnership with RGM to assess effectiveness and ensure ROI aligns with financial objectives. + Provide marketing spend… more
- Publicis Groupe (New York, NY)
- …the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media ... our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our...individual will develop/ deliver/ inspire Zenith's vision of Live ROI and our audience first approach as a mantra… more