- Cengage Group (Boston, MA)
- …platforms + Understanding of effective SEO techniques and proficiency in optimizing content for search engine visibility + Ability to collaborate ... for creativity? Look no further! Cengage is seeking a Manager , Digital Marketing Content and...marketing campaigns + Continuously discover areas for improvement and optimization within marketing content processes. **Requirements:** +… more
- Generac Power Systems (Boston, MA)
- …- Deep understanding of technical, on-page, and off-page SEO , including AI-driven search optimization (AIO). + ** Content Strategy Development** - Ability ... organic growth, improve search visibility, and support content performance across key digital properties. This...teams. This position requires a strong blend of technical SEO expertise, content optimization skills,… more
- Cengage Group (Boston, MA)
- …Cengage Global Marketing Services, the Web Services team provides our go-to-market teams with Search Engine Optimization ( SEO ) expertise to promote the ... with SEO consultants/services to review and enhance SEO plans to improve search engine...the power and joy of learning with trusted, engaging content , and now, integrated digital platforms. We… more
- Philips (Cambridge, MA)
- **Global Web Content Manager ** As our Global Web ... Search Engine Optimization ( SEO ), and an understanding of how digital marketing ... as well as to provide input to our business digital team and marcom on content strategy...content optimization best practices along with search engine optimization to increase… more
- Manulife (Boston, MA)
- …we offer. Internally, you will enhance cross-functional collaboration, and drive content governance and consistency across digital touchpoints, from websites ... Ability to effectively manage input from cross-functional stakeholders + Experience with SEO , content management systems (CMS), and email marketing platforms. +… more
- Nelnet (Boston, MA)
- …deliver impactful work. This role will drive strategy for web properties, digital content , SEO /SEM, and performance analytics-partnering with ... for NBS Marketing will drive the vision, execution, and optimization of digital marketing and web strategies...CMS platforms (eg, WordPress, Sitecore), Google Analytics (including Tag Manager & Search Console), SEO … more
- Travelers Insurance Company (Boston, MA)
- …KPIs and align with broader integrated marketing goals; over time, add GEO (Generative Engine Optimization ) KPIs and analytics to the mix. + Develop a deep ... role sits at the intersection of advanced analytics and digital marketing, helping to optimize content effectiveness,...and performance measurement tools to assess the impact of SEO -driven content strategies. Your analyses will help… more
- Nike (Boston, MA)
- …first and best source for authentic Converse products and experiences globally. As the Manager of Seasonal Planning and Content Strategy, you will be a dynamic ... and creative digital leader and people manager on our...Knowledge and familiarity with creative briefing processes - briefing content creation, as well end-use digital experiences… more
- Stantec (Boston, MA)
- …team + Work in close partnership with SEO , visual communications, and digital marketing professionals to ensure that the content produced is aligned with ... multi-format (blog, video, webinars, eBooks, interactive, virtual events, etc.) digital content marketing campaigns that drive: +... with an understanding of how keywords impact natural search traffic and rankings via optimized content … more
- Boston University (Boston, MA)
- ** DIGITAL COMMUNICATIONS MANAGER , School of Social Work, Administration** **Job Description** ** DIGITAL COMMUNICATIONS MANAGER , School of Social Work, ... of Social Work (BUSSW) is looking for a full-time Digital Communications Manager to join its Marketing...strong writer and creative thinker who develops compelling cross-platform content for the school's website and social media channels,… more