- Ketchum (Chicago, IL)
- …coverage, influencer, website, and consumer conversations to direct and evaluate marketing and communications impact/ROI + Analysis and reporting of findings in ... answers to the client's main questions/objectives and shapes future communications and marketing programming; Presentation of results to account team and client +… more
- Aspen Dental (Chicago, IL)
- …for website enhancements, and sharing insights with stakeholders + Conversion Rate Optimization (CRO): Utilize data insights to enhance the user experience, improve ... experience + Experience with Google web analytics, A/B testing, and inbound marketing tactics + Able to support conclusions with analytical evidence using… more