- Publicis Groupe (New York, NY)
- …major online marketplaces and related tools. This position is both strategic and tactical in scope and requires the ability to apply detailed eCommerce knowledge to ... actionable insights and recommendations. They will assist the Associate Media Director and Director in driving strategic success within the team as well as helping to develop innovative strategies to meet and exceed client business objectives.… more
- Publicis Groupe (New York, NY)
- …plans **Responsibilities** + Guide the team in delivering cohesive strategic and tactical media plans, and oversee plan execution to ensure delivery against stated ... objectives + Shape RMN (Retail Media Network) strategy and push for innovation and testing + Attend and lead client meetings, offering high-level strategic counsel + Leverage marketplace knowledge to deliver best in class campaigns + Maintain an in-depth… more
- Publicis Groupe (New York, NY)
- …a passion for the new AI landscape with a keen ability to bring tactical media expertise and create educational content for all audience levels. The Associate ... Director will be a key thought leader and drive vendor evaluation and management, content development, agency advisory and marketplace education. Proven account management and cross-team collaboration skills are essential as this role will collaborate across… more
- LiveRamp (New York, NY)
- …and workflow processes, serving as a connector between marketing strategy and tactical execution. + Develop and own detailed program/project briefs (including goals, ... messaging, call to action, content, target personas and distribution channels), to enable the Digital, Marketing Ops and Events teams to execute effectively + Communicate proactively with stakeholders about progress, deliverables, roadblocks and results +… more
- Publicis Groupe (New York, NY)
- …internal teams on upfront budget allocation and campaign strategies. + Handle tactical planning tasks such as issuing RFPs, selecting media channels, mapping ... campaigns, and negotiating rates using various planning platforms. + Produce and distribute detailed media reports to account teams and finance departments on both scheduled and ad hoc bases. + Assist in campaign setup and execution, including managing order… more
- Publicis Groupe (New York, NY)
- …knowledge, and provide continuous feedback + Develop digital media strategies and a tactical approach + Train and mentor planners on best practices of online media ... planning/buying + Assign and manage workload of media planners + Work closely with publishing partners to build and maintain relationships + Manage client budgets across multiple tactics (display, mobile, video, paid search, etc.) + Foster an environment of… more
- Publicis Groupe (New York, NY)
- …campaigns for an assigned client/clients. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic ... insights for the campaigns in their portfolio and implement campaigns with the support of Campaign Specialists. Campaign Managers train Campaign Specialists on client specific requirements, offering expertise in optimization strategies and mentorship on… more
- Publicis Groupe (New York, NY)
- …are processed, executed, and delivered as planned. Offers strong strategic and tactical leadership relative to all local broadcast vehicles including Broadcast TV, ... Video, Cable TV and Audio. Involved in all phases of plan execution including CPP development and Post Buy Analysis. **Responsibilities** + Establish strong relationship with client and lead planning team + Encourage client trust and respect by merchandising… more
- Publicis Groupe (New York, NY)
- …ends.** **Responsibilities** + Effectively communicate digital strategies and rational for tactical approaches for each campaign + Execute, manage, and optimize ... online biddable media campaigns and programs for agency clients (eg auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations + Develop, grow, and maintain relationships… more
- Publicis Groupe (New York, NY)
- …to support day to day needs for pitches and savings + Apply tactical approach to rate benchmarking, accounting for market intelligence of clients New Business ... & Commitment Tracking(Accountability) + Key contributor in New Business pricing submissions, working with PMX and agency leads to determine pricing strategies for competitive pitch submissions. Support in development of value commitments and measurement… more