- Sallie Mae (Newark, DE)
- …forecasting. + Partner with marketing , product, and finance teams to align media strategy with enterprise goals and financial forecasts. + Develop and ... of education. **What You'll Contribute** The Director of Paid Media Analytics will lead the strategy , measurement,...oversee test-and-learn roadmaps to continually refine media channel mix, creative performance, and audience … more
- Home Depot (Atlanta, GA)
- **Position Purpose:** The Media Manager, Programmatic is the subject matter expert in programmatic display advertising for the Marketing organization. This role ... of programmatic plans within the context of the overall marketing mix. Analyzes industry trends, channel results and business...objectives + 20% Direct Omni-Channel Plans - Help direct media agency and/or supervise direct reports on creation and… more
- Home Depot (Houston, TX)
- **Position Purpose:** The Media Manager oversees all aspects of traditional and digital investments for national and regional advertising and is a key influencer on ... corporate omni-channel strategy . Responsible for working with key stakeholders and business/initiative...of omni-channel plans within the context of the overall marketing mix. Analyzes industry trends, channel results, and business… more
- Carnegie Mellon University (Pittsburgh, PA)
- …of Marketing is responsible for developing and executing the integrated marketing strategy that drives awareness, enrollment, and revenue growth for Heinz ... goals, performance indicators, and reporting mechanisms. + **Demand Generation, Enrollment Marketing , Executing Marketing Strategy -** - Design and… more
- The Clorox Company (Pleasanton, CA)
- …hear from you. **In this role, you will:** + Develop and deploy a full-funnel media strategy across multiple brands; manage and optimize media budgets ... by developing Full-Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience...related field + 8 plus years' experience in retail, media , and/or brand marketing for consumer brands… more
- RVO Health (Charlotte, NC)
- …Healthline.com and Healthgrades.com. This individual will own the full-funnel performance marketing strategy -spanning paid media , affiliate distribution, CRM ... seeking a dynamic and highly experienced Director of Performance Marketing to lead and develop paid media ...professional growth. + Own and evolve the overall performance marketing strategy , aligning team goals with broader… more
- The Clorox Company (Pleasanton, CA)
- …retailer initiatives. **In this role, you will:** + Develop and deploy a full-funnel media strategy across multiple brands; manage and optimize media budgets ... (ODP) process by developing Full-Funnel Target-Pet plans in partnership with National Media that will create stronger connectivity to audience , tactical, and… more
- Comscore (New York, NY)
- …mindset with an eye for design and brand aesthetics + Familiarity with social media platforms and digital marketing tools + Proficient skills with all Microsoft ... **Job Title:** Brand Marketing Associate **Location:** New York, NY **About This...linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and… more
- Jostens (Minneapolis, MN)
- …automating workflows, and optimizing accessibility and engagement. + Scale SMS marketing strategy . Lead subscriber growth initiatives, manage vendor ... across all digital channels. As Director of Enterprise Digital Marketing , you'll oversee email, text, paid media ,...campaigns are integrated and high-performing. + Own enterprise-wide email marketing . Drive strategy and execution for B2B… more
- Carnegie Mellon University (Pittsburgh, PA)
- …graduate certificate programs. + Lead day-to-day campaign management and optimization via audience and keyword research, effective bid strategy , campaign testing ... through their work. _You should demonstrate:_ + Success in paid media /organic marketing management, including experience planning, launching, and optimizing… more
