- The Vitamin Shoppe (Secaucus, NJ)
- …Analytics teams to establish incrementality testing frameworks, including geo-testing, holdouts, and marketing mix modeling (MMM) + Optimize campaigns ... **Overview** The Sr. Manager, Growth & Performance Marketing is responsible for driving customer acquisition and...while ensuring profitability and sustainable growth + Collaborate with Product and Ecommerce to improve onsite and app conversion… more
- Crate & Barrel (Northbrook, IL)
- …track record of testing and learning in this space + Experience with Media Mix Modeling , brand health tracking, lift studies, and other pertinent methodologies ... with an inclusive mindset to join our team as Director, Performance Marketing . The Director, Performance Marketing is accountable for maximizing company… more
- Indeed (St. Paul, MN)
- …across Indeed. **Responsibilities** + Build and improve all components of our Marketing measurement framework including Marketing Mix models, Multi-Touch ... complex data findings into actionable business strategies and experience in collaborating with marketing or product teams to drive business growth + Experience… more
- AbbVie (Mettawa, IL)
- …Develop fact-based promotional investment strategies and guide investment decisions from marketing mix /business optimization and other analysis to optimize ... advanced analytics solutions to each business, ensuring enhanced speed and connectivity to Marketing , Sales, and Leadership. We view data not as an endpoint, but as… more
- Genentech (South San Francisco, CA)
- …reporting). + Extensive experience in marketing ROI measurement and optimization (eg, marketing mix modeling , channel mix optimization, resource ... innovative, scalable digital solutions across the enterprise. You'll drive product initiatives, ensuring alignment with organizational priorities to maximize… more
- The Walt Disney Company (Santa Monica, CA)
- …and reporting for digital media, multi-touch attribution, media mix modeling , and multi-channel performance reporting within acquisition marketing is ... ways. **Responsibilities** + Collaborating with the Senior Manager of the Marketing Data Enablement Product Management team to define and drive the vision for a… more
- Fluency Inc. (Burlington, VT)
- … product organization. Your Role: + Determine the appropriate investment mix across product stability, scalability, new feature development, and ... Conduct market research and identify revenue growth opportunities + Contribute to revenue modeling and pricing strategies for product offerings + Coach and… more
- The Clorox Company (Alpharetta, GA)
- …presentation and forecasting. + Price & Promotion simulation + Price/Promo modeling & Marketing mix modeling + Trade Measurement & Evaluation + Price ... and drive action. + Hands-on experience with pricing and promotion analysis, marketing mix models (MMM), and IRI/Nielsen data. Retail category management,… more
- Amazon (Arlington, VA)
- …looking for a Data Scientist to drive the development of Devices and Services own Marketing Mix Models, connecting marketing spend and impressions to their ... help us build the future of Devices and Services marketing measurement and its impacts on long term free...innovation, leveraging current advances in machine learning and other modeling frameworks. About the team Devices Science team's mission… more
- Wayfair (Seattle, WA)
- …mechanics. + Experience with cloud computing platforms (GCP preferred). + Knowledge of marketing mix modeling (MMM), multi-touch attribution (MTA), or media ... counterfactuals. + Collaborate Across Disciplines: Partner with engineering, data infrastructure, product , and marketing teams to integrate your models into… more