- Whirlpool Corporation (Benton Harbor, MI)
- …is currently seeking qualified and passionate candidates for our Direct-to-Consumer (D2C) Audience Strategy role. This person will develop and bring our D2C Value ... located at our Global Headquarters in Benton Harbor, Michigan. The owner of Audience Strategy will elevate our digital presence and create a premium, personalized… more
- Home Depot (Atlanta, GA)
- **Position Purpose:** This role supports Audience strategy. The Home Depot is redefining the future of retail to enable doers to get more done. As the 4th largest ... retailer and 7th largest ecommerce retailer in the US, our marketing team sits at the intersection of brands, ideas, customers, media and content for The Home Depot. We are seeking a manager to be a key architect of enterprise marketing initiatives that are… more
- Endo International (Malvern, PA)
- …DTC channel strategies and test-and-learn roadmaps aligned to brand objectives, audience insights, and business KPIs. + Partner with Consumer Marketing Lead ... to translate research, search trends, and first party data into audience frameworks, messaging hypotheses, and journey maps (pre-diagnosis ? diagnosis ? treatment… more
- Advance Local (Birmingham, AL)
- …Role Unique** We're blending traditional reporting with a creator's mindset-innovative, audience -driven storytelling that meets people where they are. You'll cover ... and communities in ways that resonate with digital audiences. Curious, agile, and audience -first, you'll help shape how our stories are told and shared. While this… more
- FleishmanHillard (Charlotte, NC)
- …of integrated influencer campaigns across brand portfolios and businesses. Understands audience segmentation and can customize influencer programs that align with ... strategic influencer campaigns and programs,** based on business objectives and audience insights. Understands the elements of a successful campaign, including but… more
- Warner Music Group (Los Angeles, CA)
- …clarify campaign priorities and embed fan-first practices + Work with the Global Audience team to ensure fan data is clean, segmented and actionable across all ... supports artist and business goals + Collaborate with Ad-Tech, Paid Media and Audience teams to integrate fan engagement CRM with broader marketing strategies + Act… more
- Home Depot (Atlanta, GA)
- …that all content delivers on brand strategy, campaign objectives, and audience engagement goals. This leader brings together cross-functional creative leads and ... paid channels. Guide creative talent, ensuring work aligns with campaign goals, audience needs, and business strategy. Lead and mentor a multidisciplinary team… more
- Advance Local (Ann Arbor, MI)
- …Grand Rapids, Ann Arbor and Flint. We routinely score No. 1 in national audience metrics, guaranteeing that our work reaches millions of readers and has maximum ... stories, prioritizing stories based on urgency, newsworthiness and interest of MLive audience and studying analytics performance to understand the types of stories… more
- HP Inc. (Vancouver, WA)
- …senior media team members, this role assists with campaign setup, audience targeting, creative trafficking, performance monitoring, and reporting. The Paid Media ... LinkedIn, Amazon DSP, The Trade Desk, DV360). + Support keyword research, audience segmentation, and competitive analysis to inform campaign tactics. + Help monitor… more
- Haleon (Warren, NJ)
- …budget management + Define and evolve the US MarTech roadmap across Audience , Media, Performance, Direct-to-Consumer (DTC), and Consumer Care. + Translate business ... AI/ML, personalization, and automation tools. + Oversee the segmentation of the audience across all platforms and the deployment of personalized campaigns across all… more
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