- Colgate-Palmolive (Overland Park, KS)
- …Place to Work. The role is responsible for the development and execution of shopper marketing strategy, retail media, and go-to-market activities to achieve the ... brand's short- and long-term business objectives. This includes championing shopper marketing demand generation and implementing eCommerce strategies that help… more
- Wellness Pet Company (Burlington, MA)
- …across time and relative to competitive benchmarks + Lead ROI analysis of marketing investment ( national / shopper media) to assess payback and CAC/LTV ... role also serves as the primary business partner to Marketing and Sales leaders to lead financial assessment of...+ Conduct pricing analysis including price sensitivity to guide promotions and pricing decisions. Own the pricing model with… more
- SpartanNash (Byron Center, MI)
- … data to identify trends and opportunities for personalization, targeted marketing , and improved shopper experiences. **Performance** **Measurement** + Evaluate ... to drive smarter business decisions and improved performance. This role ensures the shopper remains at the center of every decision and requires a visionary leader… more
- Reckitt (Parsippany, NJ)
- …tracking/analyzing the 4Ps in-market implementation. * Manage & decide investments of shopper marketing budget for the Channel Continuous analysis of customer ... Associate Trade Marketing Manager, Wellness City: Parsippany **We are Reckitt**...the wellness portfolio. Incumbent will own conducting analysis, developing shopper insights, monitoring 4Ps, managing new product introductions and… more
- Hormel Foods (Chicago, IL)
- …Demonstrated experience managing external agency/vendor partners. + Demonstrated experience creating a marketing plan to reach a desired shopper group. + ... **ECOMMERCE & DIGITAL MARKETING MANAGER - INSTACART & OTHER PLATFORMS -...leads with omnichannel insights to build programs that are shopper centric to drive business while remaining within an… more
- Shaw Industries Inc (Las Vegas, NV)
- …billion in annual sales and 18,000 associates worldwide. The Senior Manager of Customer Shopper Marketing will serve as a strategic bridge between national ... and home center segments. The ideal candidate has B2B2C shopper marketing and customer co- marketing ...teams. * Measure and evaluate ROI through sales and promotion effectiveness of trade marketing initiatives, including… more
- Resideo (Aurora, IL)
- …& EXECUTION** + Oversee the creation and execution of omnichannel marketing campaigns, including in-store promotions , digital activations, and co-branded ... or cross-functional collaboration. + Experience applying knowledge of retail dynamics, shopper behavior, and omnichannel marketing strategies to drive measurable… more
- Aston Carter (New Rochelle, NY)
- …seasonal and evergreen trade campaigns, including events, tastings, activations, and shopper marketing programs. + Collaborate closely with sales, distributor, ... Trade Marketing Specialist Job Description We are seeking a...and operations. + Support legal and compliance requirements for promotions and consumer-facing initiatives. + Monitor and analyze the… more
- Shaw Industries Inc (Washington, DC)
- …billion in annual sales and 18,000 associates worldwide. The Senior Manager of Customer Shopper Marketing will serve as a strategic bridge between national ... Shaw Flooring Network teams. * Measure and evaluate ROI through sales and promotion effectiveness of trade marketing initiatives, including reporting out results… more
- Nestle (Arlington, VA)
- …and execution of annual marketing plans to address all aspects of the marketing mix - product, price, place & promotion . This includes leading the Integrated ... data and trends to generate insights and transforming them into marketing innovation, brand building (communications) and retail programs **Business Planning** +… more