- US Bank (Los Angeles, CA)
- …insights and report on performance. Within this team, we are seeking a Marketing Mix Modeling (MMM) Product Owner to lead the strategy, delivery, and ... alongside the marketing lifecycle of the various segments, the Marketing Analytics Product Owner team is enabling those analysts with the data, tools,… more
- US Bank (Los Angeles, CA)
- …A key responsibility is ensuring that experimentation results are systematically integrated into Marketing Mix Modeling (MMM) to calibrate models, validate ... you excel at-all from Day One. **Job Description** The ** Marketing Test & Learn Product Owner** is...to advanced measurement approaches (MMM, MTA, causal inference, uplift modeling ). Tag: INDMO * **Th** **is** **role offers a… more
- NBC Universal (Universal City, CA)
- …that simplify complex analyses into actionable insights and recommendations + Media mix modeling or multi-touch attribution modeling experience + ... looking for a highly talented individual to join the Product & Marketing Analytics team. The team...ROI. + Measure A/B testing, customer segmentation, and predictive modeling to enhance targeting and personalization. + Partner with… more
- Warner Bros. Discovery (Burbank, CA)
- …to test-and-learn programs focused on audience segmentation, creative strategy, and media mix optimization. + Partner with Brand Marketing and Franchise Planning ... have studios and offices across the globe. **The Job** As a Senior Analyst, Marketing Performance & Optimization, you'll play a critical role in helping WB Games… more
- Fortive Corporation (Irvine, CA)
- …for the event + Drive efficiency and effectiveness through strategic vendor partnerships, media mix modeling , and performance analytics. + Act as a change agent ... and ASP policies, procedures and guidelines, this position: + Collaborate with marketing , product development, client services and sales to produce relevant… more
- Southern California Edison (Irwindale, CA)
- Join the Clean Energy Revolution Become a Marketing and Digital Communications Advisor at Southern California Edison (SCE) and build a better tomorrow. In this job, ... you'll lead innovative marketing strategies that impact both business and residential customers....satisfaction of our customers + Working in collaboration with product or program owners, responsible for all aspects of… more
- Genentech (South San Francisco, CA)
- …reporting). + Extensive experience in marketing ROI measurement and optimization (eg, marketing mix modeling , channel mix optimization, resource ... innovative, scalable digital solutions across the enterprise. You'll drive product initiatives, ensuring alignment with organizational priorities to maximize… more
- The Walt Disney Company (Santa Monica, CA)
- …and reporting for digital media, multi-touch attribution, media mix modeling , and multi-channel performance reporting within acquisition marketing is ... ways. **Responsibilities** + Collaborating with the Senior Manager of the Marketing Data Enablement Product Management team to define and drive the vision for a… more
- The Clorox Company (Oakland, CA)
- …presentation and forecasting. + Price & Promotion simulation + Price/Promo modeling & Marketing mix modeling + Trade Measurement & Evaluation + Price ... and drive action. + Hands-on experience with pricing and promotion analysis, marketing mix models (MMM), and IRI/Nielsen data. Retail category management,… more
- Walmart (San Bruno, CA)
- …efficiency. . Influence product and business strategy by partnering with Product , Engineering, Product Marketing , and Sales to translate research ... Ads measurement and optimization. . Experience in Measurement products, such as media mix modeling , attribution, and lift studies for online and offline… more
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