- Santander US (Boston, MA)
- Marketing Technology - Data Activation & CDP Lead, Boston, MA Country: United States of America **Your Journey Starts Here:** Santander is a global ... product owner. Reporting to the Director, Vice President of Marketing Technology & Enablement, this role will...for activation + Define and enforce a marketing data taxonomy and governance framework, ensuring… more
- Amazon (Boston, MA)
- …partners, addressing marketing technology modernization, customer data unification, omni-channel activation , and AI-driven personalization at enterprise ... cloud. Basic Qualifications - 5+ years of experience delivering marketing technology transformations, with focus on Customer Data Platforms (CDPs) and… more
- General Motors (Boston, MA)
- …+ Stay informed on product roadmaps, new technologies, and evolving trends in data science, marketing technology , and personalization to identify and ... into actionable, personalized experiences. The Sr. Strategist, Audience Activation will be responsible for partnering with our brand...resolution. + Demonstrated ability to lead projects that bridge marketing , data science, and technology … more
- Sanofi Group (Cambridge, MA)
- …the strategy and deployment of precision marketing e2e digital capabilities, incl. data layer , AI layer, activation layer, and Rx attribution layer spanning ... with the ability to turn ambiguity into strategy and action. + Passion for reshaping marketing through technology and data . + Ability to influence and drive… more
- EDB (Boston, MA)
- …EDB supports major government organizations, financial services, media and information technology companies. EDB's data -driven solutions enable customers to ... lifecycle, from planning, asset creation (emails and landing pages), smart campaign/trigger activation , data imports, and post activity follow ups. You'll be… more
- CVS Health (Wellesley, MA)
- …into existing plans and act decisively and independently + Experience with relevant marketing technology and channels, including marketing enablement, lead ... 2) Drive the development and strategy for the CMX marketing plan and annual activation calendar including...Our full-funnel ad solutions leverage CVS's in-store and online data , extensive reach, and to provide measurable results for… more
- Mastercard (Boston, MA)
- …the entire partner lifecycle; new partner recruitment, partner onboarding, partner revenue activation , and partner growth. Background: Mastercard Data & Services ... the business data and/or media and advertising industry with direct exposure to activation and measurement data and solutions from a sales, data … more
- Canon USA & Affiliates (Boston, MA)
- …and strategic development activities, while serving as a champion for KOL activation and relationship management at strategic sites while serving the needs of ... patients. Participates as a clinical expert of the product line technology and communicates clinical intelligence to internal teams and key partners, collaborators,… more
- General Motors (Boston, MA)
- …triggers. + Build operational systems that connect sales, product, and marketing data across internal and partner-driven systems-powering daily decisions ... team in a complex environment where **dealers and partners generate demand and marketing ensures no opportunity is missed** . You'll be accountable for driving… more
- Publicis Groupe (Boston, MA)
- …Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data , technology , creative, media and strategy capabilities. Digitas delivers ... that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as... and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, US Campaign's… more
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