- Ford Motor Company (Dearborn, MI)
- …us and be the eyes, ears and voice of Ford. **In this position ** The ** Audience Strategy Manager ** will lead the strategic development and execution of ... efficiencies through cost avoidance. **What you'll do ** + Lead audience segmentation strategy and profile development used to inform messaging/media plans +… more
- General Motors (Lansing, MI)
- …to that location three times a week, at minimum. **The Role** The Group Strategy Manager , Marketing Applied Sciences (MAS) will lead the Corporate Brands squads, ... candidate will be an expert in performance marketing analytics, media optimization, and audience strategy , with proven ability to translate complex data insights… more
- Oracle (Lansing, MI)
- …of our most strategic customers' AI initiatives. This Senior Principal Product Manager will make our customers successful by partnering closely with them, ... picture. + Experience dealing with a broad spectrum of IT audience - ranging from CTO/CIO to database/systems/network/storage administrators. + Excellent teamwork,… more
- Vail Resorts (MI)
- …analytics, audience insights, and performance metrics to inform decision-making, strategy , and media optimization. + Demonstrated success adopting a test & learn ... expert to join our Paid Media team as a Manager , Paid Media - Programmatic & Social Activation. This...setup, building orders and line items, trafficking creatives, applying audience targeting, and ensuring alignment with business goals. The… more
- Rock Family of Companies (Detroit, MI)
- As the Director of Media Strategy and Planning (Digital Activation), you will lead the development, execution, and optimization of integrated media strategies that ... both brand and business outcomes. This role oversees paid digital media strategy and activation across brand and mid-funnel campaigns, while ensuring alignment with… more
- Rock Family of Companies (Detroit, MI)
- …traditional channels. You'll blend strategy and execution - managing audience strategy , campaign operations, and cross-functional workflows that drive ... As a **Media Manager , Brand Media Operations and Strategy **...more efficient ways of working with agency partners, guide audience planning and optimization efforts, and ensure every campaign… more
- Rock Family of Companies (Detroit, MI)
- …build brand awareness and drive business results. In this role, you'll manage audience strategy and campaign activation across **video, audio, out-of-home, and ... We're looking for a **Media Manager ** to help shape and execute integrated media...**accurate asset delivery, trafficking, and optimization** . + Use audience insights and analytics to inform targeting, testing, and… more
- Ford Motor Company (Dearborn, MI)
- …wish to accelerate brand impact through these offerings. The Strategic Licensed Partnership Manager is a pivotal new role dedicated to expanding Ford's presence as a ... high-visibility, cross-category partnerships. Working with the Senior Global Licensing Manager and an extensive network of internal stakeholders, this position… more
- Navient (Lansing, MI)
- …the impact of lifecycle marketing. + Own all aspects of campaign strategy development, creative briefing, audience segmentation, journey pathing, campaign ... more below, and let's build something great together! **The Lifecycle Marketing Manager position will report to the Director of Performance Marketing.** **As the… more
- Navient (Lansing, MI)
- …new channels and capabilities. + Own customer journey development, including strategy , creative briefing, audience segmentation, journey pathing, campaign ... below, and let's build something great together! **The Senior Lifecycle Marketing Manager position will report to the Director of Performance Marketing.** **As the… more