- Highmark Health (Lansing, MI)
- …SUMMARY** This job is responsible for the development and implementation of integrated Search Engine Optimization (SEO) strategies on multiple digital ... or related field. **EXPERIENCE** **Required** + 5 years of experience as a Search Engine Optimization Analyst + 5 years of experience in Digital Marketing… more
- University of Michigan (Ann Arbor, MI)
- …Drupal and basic HTML/CSS. + Proficiency in Google Analytics 4 (GA4). + Proficiency in search engine optimization (SEO) and answer engine optimization ... and digital asset management. This position reports to the senior director of marketing and communications and collaborates with...Track and analyze GA4 data to guide content and optimization strategies. + Maintain the digital directory and events… more
- System One (Lansing, MI)
- …performance marketing Deep knowledge of Google Ads, LinkedIn Ads, X Ads, search engine marketing, programmatic advertising, campaign management dashboards, and ... efficient use of spend and achievement of KPIs Channel management & optimization Manage day-to-day operations of paid media campaigns, including testing and… more
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