- IPG Mediabrands (New York, NY)
- …data-driven decisions throughout planning and activation, maximizing client business outcomes. The Manager , Audience Analytics , will act as a day-to-day ... executed across all media channels to reach the highest value audiences. The Manager , Audience Analytics , is an expert in leveraging the agency's proprietary… more
- IPG Mediabrands (New York, NY)
- …framework Manage dashboard and insights programs across campaigns, competitive intelligence, audience analytics leveraging the Mediabrands Audience ... in more than 130 countries. Learn more at www.ipgmediabrands.com. Position Summary The Manager , Growth Analytics is tasked with partnering with key internal and… more
- IPG Mediabrands (New York, NY)
- …including PowerPoint, Word and Excel Experience with ad-serving platforms such as Google Campaign Manager and web analytics tools such as Google Analytics ... partners with both internal and external stakeholders and data providers, leveraging analytics and measurement to enable optimization of media spending. The … more
- IPG Mediabrands (New York, NY)
- …ad tech ecosystem, with a focus on digital environment Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, ... than 130 countries. Learn more at www.ipgmediabrands.com. Position Summary The Manager , Growth Analytics will be pivotal in managing the Commerce & Retail media… more
- IPG Mediabrands (New York, NY)
- …than 130 countries. Learn more at www.ipgmediabrands.com. Position Summary The Manager , Communications Design + Digital Partnerships (HCP) is responsible for leading ... design to maximize impact across owned, earned, and paid media. The Manager ensures all deliverables meet client expectations, are executed with precision, and… more
- IPG Mediabrands (New York, NY)
- …'outcome' for our clients, leveraging our unique capabilities in optimization, analytics , AI, and experimentation. KINESSO has brought together the collective power ... experts, focusing on all aspects of successful campaign execution and stewardship. The Manager is accountable for the performance & pacing of their assigned brand(s)… more
- IPG Mediabrands (New York, NY)
- …'outcome' for our clients, leveraging our unique capabilities in optimization, analytics , AI, and experimentation. KINESSO has brought together the collective power ... o Familiar with both DSP interface functionality and levers (campaign hierarchy, audience builder, PMP/PG set up, reporting suite) as well as managed service… more
- IPG Mediabrands (New York, NY)
- …media plans from inception to completion with moderate oversight from the Manager . The Communications Designer should be able to work fairly independently once ... to ensure our clients are remaining competitive Provide communications and audience intelligence and data inputs through the application of syndicated and… more
- RVO Health (New York, NY)
- …Champion a test-and-learn culture, driving rigorous experimentation across creative, audience segmentation, bidding strategies, and funnel optimization to scale new ... team members and pitch in on execution when needed. Analytics & Optimization + Partner with analytics ...in performance marketing platforms (eg, Google Ads, Meta Ads Manager , DSPs, affiliate networks). + Proficiency with data analysis… more
- Macy's (New York, NY)
- …execution and optimization of the customer experience. The Marketing Effectiveness Manager is responsible for supporting the Marketing Effectiveness team with ... What You Will Do Analyze media performance data (channel, site, audience , and creative), and provide standardized reporting across digital marketing tactics.… more
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