- Humana (Madison, WI)
- …Join our Wisconsin Market communications team in an exciting role as an Engagement Marketing Professional . This position offers an excellent opportunity ... while enhancing member engagement within our organization. The Engagement Marketing Professional identifies how Member and Associate Engagement… more
- Otsuka America Pharmaceutical Inc. (Madison, WI)
- The Director, Consumer Marketing is responsible for leading the consumer engagement strategy for ADHD. This role ensures the development of patient and ... and market dynamics. This role requires deep expertise in direct-to-consumer (DTC) marketing , omnichannel engagement , and behavioral insights to create impactful… more
- Nelnet (Madison, WI)
- …adoption, engagement , and retention. + Design and manage retention-focused marketing initiatives, including feature updates, customer training and marketing ... for people where they live, learn and work. NBS Marketing is hiring a Product Marketing Manager...over output, ensuring cross-functional collaboration leads to customer success, engagement , and retention at every stage of the customer… more
- Otsuka America Pharmaceutical Inc. (Madison, WI)
- … and BU leadership, develop a 2-3 year roadmap that will build marketing engagement capabilities needed to address changing customer needs, technology shifts, ... not limited to insights generation, segmentation, strategic brand planning, customer engagement planning, omnichannel execution, marketing analytics, access and… more
- Generac Power Systems (Pewaukee, WI)
- …Automation Specialist** , you will be responsible for creating and optimizing marketing automation journeys to drive engagement , conversion, and customer ... Marketing Cloud Email Specialist + Knowledge and experience of Salesforce Marketing Cloud features, including Journey Builder/ Engagement Studio, Email Studio,… more
- Generac Power Systems (Pewaukee, WI)
- …strategic marketing plans aimed at increasing brand awareness and engagement , particularly for Generac Residential Products. Additionally, the Senior Brand ... marketing plans. + Define and execute targeted marketing plans that drive brand awareness & engagement...law."_ Our success is directly tied to our employees' professional growth and personal well-being, combined with strong families… more
- American Family Insurance - Corporate (Madison, WI)
- …customer experience across the lifecycle. Lead data-driven decision-making to improve marketing ROI, and drive customer acquisition, engagement , growth and ... This critical position directs our marketing measurement and customer analytics strategy, developing frameworks... measurement to create a holistic view of customer engagement and campaign effectiveness. + Direct the development of… more
- Cherry Bekaert (Madison, WI)
- …a collaborative environment focused on enabling your career growth and continuous professional development. Our Go-to-Market team is looking for a Marketing ... member of Cherry Bekaert's Go-to-Market (GTM) team, the GTM Marketing Specialist will split time between regional and industry... strategies that support growth, client retention and customer engagement . In addition, this role will assist in the… more
- ISC2 (Madison, WI)
- …empowers all of our successes. **Position Summary** As a Planner, Ecommerce and B2C Marketing , you will be an experienced professional , who is passionate about ... developing, effectively executing and managing integrated marketing campaigns for ISC2's certification and training products, focused on the Ecommerce and B2C… more
- Highmark Health (Madison, WI)
- …teams in Highmark's in-house agency, as well as teams from brand, line-of-business marketing , engagement and retention marketing , media, digital product, and ... generating demand though effective B to B lead generation marketing . The individual in this role will partner closely...life cycle management. + Understanding of consultative selling. + Professional experience using technology, tools, and AI in a… more