• Category Marketing Manager- Foam & Polyurea

    Insight Global (Rogers, MN)


    Job Description

    Insight Global is seeking a Category Marketing Manager to join one of our manufacturing clients in Minnesota. This role involves conducting market research to understand market dynamics, customer needs, and the competitive landscape, identifying opportunities and challenges for the organization and its products. The candidate will develop and implement global marketing strategies and go-to-market plans, measure KPIs, and prioritize marketing efforts based on customer value. They will champion demand generation strategies, foster customer loyalty, and apply technology and data to enhance market reach and streamline processes. This person will be heavily involved in product research, having to analyze VOC insights, segment markets, and understanding customer needs and gaps. They will use research to inform product strategies, optimize marketing efforts, and maintain a competitive edge.

     

    This role is 5-days onsite in Rogers, MN.

     

    We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] . The EEOC "Know Your Rights" Poster is available here (https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf) .

     

    To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .

     

    Skills and Requirements

     

    -Bachelor's degree in Marketing, Business Administration, or related field

     

    - 5+ yrs of experience within the marketing research space, specifically pertaining to the Foam & Polyurea industry or related industry

     

    -Strong analytical skills with the ability to interpret and analyze VOC insights

     

    -Experience working with and presenting to executive level leadership pertaining to new product development -Global industrial manufacturing experience

     

    -New product acquisition experience

    -MBA null

    We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].