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SUMMARY

In coordination with the Marketing Manager, this position will share all event-marketing responsibilities for INTRUST Bank Arena events through multi-faceted marketing and advertising campaigns and will be responsible for leading the execution of graphic design and creative projects. The role requires a combination of strategic thinking, creative vision, project management skills and a deep understanding of marketing principles.

ESSENTIAL DUTIES AND RESPONSIBILITIES

+ Develop and implement integrated event marketing plans for ticketed events, tenant teams and ASM Global Special Events including advertising, promotion, grassroots and public relations.

+ Maximize ticket sales for all events using all assets available. Must have excellent communication with marketing, box office and booking staff.

+ Execute graphic design and creative projects for various marketing channels, such as websites, email campaigns, print collateral and advertisements in Photoshop in an effective and aesthetically pleasing manner.

+ Responsible for localizing all event specific graphics from show provided advertising materials.

+ Collaborate with various departments, including Food & Beverage, Sales and Events, to assist with marketing or graphic design needs such as the creation of collateral and signage. Ensure consistency and brand adherence across all marketing creative elements.

+ Manage all digital venue advertising, manipulating artwork in Photoshop when necessary. Ensure that all assets are up-to-date and accurate.

+ Manage and negotiate media buys, trade schedules and promotions on behalf of the show promoters.

+ Manage multiple advertising budgets and prepare show settlement information for event advertising.

+ Oversee the Venue’s website, ensuring all information is up-to-date and accurate.

+ Be the liaison and lead for the Marketing Department for ASM Global Corporate initiatives, regional marketing calls, specialty calls and other items.

+ Create partnerships and nurture relationships with third party partners in the market.

+ Research and follow current music marketing trends, venue marketing efforts and implement best practices in the day-to-day activation.

+ Be one of the Department’s main contacts with arena tenants to coordinate all venue marketing support.

+ Recruit, hire, train and supervise interns within the Marketing Department to assist in the development and implementation of all marketing aspects for events.

+ Support the coordination and development of efforts to enhance Backstage and Fan Experience at INTRUST Bank Arena events.

+ Regular attendance is an essential job function.

+ Position requires the ability to work at all ASM Global venues in Wichita and Andover.

+ Other duties/responsibilities as assigned.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

SUPERVISORY RESPONSIBILITIESDirectly supervises interns in the Marketing Department in accordance with ASM Global’s policies and applicable laws. Responsibilities include recruiting, interviewing, selecting, and training interns, planning assigning and directing projects, appraising performance at the conclusion of each semester.

SKILLS REQUIRED

+ Demonstrate knowledge of principles, practices and terminology within the fields of marketing, advertising, graphic design and public relations.

+ Proficiency in design software programs including Adobe Photoshop, with a working knowledge of other Adobe Creative Suite programs.

+ Proficiency in manipulating and enhancing images using Photoshop with an eye for and understanding of how to choose proper fonts, imagery and colors to create compelling and engaging content.

+ Ability to work in a fast-paced environment, handling multiple projects and details simultaneously, while meeting tight deadlines.

+ Attention to detail is a must.

+ Ability to think “outside the box” and come up with creative ideas to set INTRUST Bank Arena apart from other venues.

+ Ability to troubleshoot and problem solve independently.

+ Ability to establish and maintain effective working relationships with promoters, account reps, local media, employees and the general public.

+ Excellent communication skills, both written and orally.

+ Organized with strong time-management skills and ability to meet strict deadlines.

+ Demonstrate high energy level with a positive attitude, motivation and a strong work ethic.

+ Operate Outlook, Word, Excel and PowerPoint and other related office programs.

+ Ability to work long, irregular hours as dictated by programming including weekends and holidays.

+ Willingness to respond in a timely fashion during normal business hours, after hours and on weekends.

+ Be licensed and insured to operate a motor vehicle in the state of Kansas.

+ Must be able to pass a background check.

EDUCATION AND/OR EXPERIENCE

+ College degree required

+ Minimum 3 years’ experience in marketing/advertising and graphic design, live entertainment marketing preferred

This is a fast-paced office. Ideal candidates will have music knowledge, show marketing experience, familiarity with the market, a thick skin and able to work at a fast pace.

Other:

Requires ability to work flexible hours, including nights, weekends and holidays, in addition to normal business hours.

Physical Demands:

This position requires personal mobility for getting around the facility. Must be able to use a computer, write, type; and use phone and cell phone. Ability to lift up to 30 lbs.

Note: The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

ASM GLOBAL is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.