• Senior Product Marketing Manager, Social…

    Amazon (New York, NY)


    Description

    Do you have a passion for marketing? Do you have experience driving enterprise value using marketing channels? Do you want to work in a fast paced, action packed field filled with the opportunity to build something from scratch and define success in un-charted territory? Amazon’s Global Marketing Team is looking for a seasoned marketer to join our team to help build. The team is looking for marketers who can create a set of successful channel strategies, execute a set of well-structured tests, roll out successful campaigns, and optimize performance over time against a clear set of performance goals.

     

    To be successful in this role you will need to both see the big picture and execute rapidly. You will understand both the art and science of online marketing and have proven experience setting up structured marketing tests and analyzing results for actionable insights. You will have proven success in driving substantial results, ideally in B2C branding, customer acquisition, lead generation and/or revenue generation, specifically utilizing large scale advertising programs. You will be comfortable working with complex challenges, appreciate white space and autonomy, and understand the value of a rapid test and learn approach. You will be savvy about how to leverage large data sets to create sophisticated advertising programs. You’ll have a global mindset, and be equally comfortable working with marketers, product managers, engineers, and teams ranging from finance to analytics.

    Basic Qualifications

    - 6+ years of professional non-internship marketing experience

     

    - Experience using data and metrics to drive improvements

     

    - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

     

    - Experience building, executing and scaling cross-functional marketing programs

     

    - Experience leading go-to-market for consumer software or hardware product launches

    Preferred Qualifications

    - Experience using any of SQL or other analytical tools for conducting data analysis

     

    - Experience with customer segmentation, profiling, and targeting

     

    Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

     

    Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

     

    Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.