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  • AVP-Brand, Creative and Content

    Ascension Health (St. Louis, MO)



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    Details

    **Job Title:** Associate Vice President (AVP), Brand, Creative and Content

    **Location:** Remote

    **Department:** Marketing

    **Reports To:** VP, Head of Marketing

    **Position Type:** Full-Time

     

    The AVP of Brand, Creative and Content leads the strategy, development, and stewardship of Ascension’s brand across all markets. This senior role is responsible for defining a compelling brand identity, overseeing integrated creative campaigns, and ensuring consistent and meaningful brand expression across platforms and audiences. This leader will inspire a high-performing creative team and ensure brand initiatives support both mission and business outcomes.

     

    Benefits

     

    Paid time off (PTO)

     

    Various health insurance options & wellness plans

     

    Retirement benefits including employer match plans

     

    Long-term & short-term disability

     

    Employee assistance programs (EAP)

     

    Parental leave & adoption assistance

     

    Tuition reimbursement

     

    Ways to give back to your community

     

    _Benefit options and eligibility vary by position. Compensation varies based on factors including, but not limited to, experience, skills, education, performance and salary range at the time of the offer._

    Responsibilities

    + Develop and lead Ascension’s enterprise-wide brand strategy, voice, and visual identity

    + Serve as brand steward across national and local markets, balancing consistency with regional relevance

    + Direct development of integrated, multi-channel campaigns that enhance brand equity and drive engagement

    + Oversee creation of content and creative assets that reflect Ascension’s mission, values, and priorities

    + Collaborate across marketing, communications, digital, and customer experience teams to deliver cohesive brand experiences

    + Guide use of digital, traditional, and emerging channels to maintain a modern and relevant brand presence

    + Ensure brand alignment in advertising, social media, internal communications, and environmental branding

    + Implement processes to measure brand health and campaign effectiveness; use insights to inform strategy

    + Lead and develop a team of designers, writers, and producers, fostering a culture of innovation and excellence

    + Manage relationships with external agencies, creative partners, and vendors

    + Oversee creative operations, workflows, and budget to ensure quality, efficiency, and strategic alignment

    Requirements

    Education:

    + Associate's degree/Bachelor's degree with 7 years of applicable cumulative job specific experience required, with 4 of those years being in leadership/management.

    Additional Preferences

    + Master’s degree preferred

    + 10+ years of progressive experience in brand management, creative strategy, or marketing leadership

    + Strong portfolio of creative campaigns and brand initiatives in large or complex organizations

    + Proven ability to connect brand strategy to business and growth objectives

    + Deep knowledge of integrated marketing channels and content development

    + Experience leading creative teams and managing internal resources alongside agency partners

    + Understanding of healthcare industry or other mission-driven organizations a plus

    + Skilled communicator and presenter with executive presence

    + Strong judgment, adaptability, and ability to drive innovation in a fast-paced environment

     

    \#LI-Remote

     

    \#le@der

     

    Why Join Our Team

     

    Ascension associates are key to our commitment of transforming healthcare and providing care to all, especially those most in need. Join us and help us drive impact through reimagining how we can deliver a people-centered healthcare experience and creating the solutions to do it. Explore career opportunities across our ministry locations and within our corporate headquarters.

     

    Ascension is a leading non-profit, faith-based national health system made up of over 134,000 associates and 2,600 sites of care, including more than 140 hospitals and 40 senior living communities in 19 states.

     

    Our Mission, Vision and Values encompass everything we do at Ascension. Every associate is empowered to give back, volunteer and make a positive impact in their community. Ascension careers are more than jobs; they are opportunities to enhance your life and the lives of the people around you.

     

    Equal Employment Opportunity Employer

     

    Ascension provides Equal Employment Opportunities (EEO) to all associates and applicants for employment without regard to race, color, religion, sex/gender, sexual orientation, gender identity or expression, pregnancy, childbirth, and related medical conditions, lactation, breastfeeding, national origin, citizenship, age, disability, genetic information, veteran status, marital status, all as defined by applicable law, and any other legally protected status or characteristic in accordance with applicable federal, state and local laws.

     

    For further information, view the EEO Know Your Rights (English) (https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRights\_10\_20.pdf) poster or EEO Know Your Rights (Spanish) (https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRightsSp\_10\_20.pdf) poster.

     

    As a military friendly organization, Ascension promotes career flexibility and offers many benefits to help support the well-being of our military families, spouses, veterans and reservists. Our associates are empowered to apply their military experience and unique perspective to their civilian career with Ascension.

     

    Pay Non-Discrimination Notice (https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp\_%20English\_formattedESQA508c.pdf)

     

    Please note that Ascension will make an offer of employment only to individuals who have applied for a position using our official application. Be on alert for possible fraudulent offers of employment. Ascension will not solicit money or banking information from applicants.

     

    E-Verify Statement

     

    This employer participates in the Electronic Employment Verification Program. Please click the E-Verify link below for more information.

     

    E-Verify (https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify\_Participation\_Poster\_ES.pdf)

     


    Apply Now



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