• Associate, Campaign Operations, WSJLI

    Dow Jones (Princeton, NJ)


    About Our Organization:

    Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Mansion Global, Financial News, Investor's Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

     

    About the Role

     

    You will manage the email campaign execution process from beginning to end, including; the gathering of requirements, collaboration with marketing stakeholders from strategy to deployment, quality assurance of the campaign, all included assets and launch of the final product for B2B Enterprise, Live Journalism Events and additional business units. You will be based in our New Jersey office and will report to the Associate Director, Campaign Operations.

    You Will:

    + Analyze business requirements and translation into technical specifications for execution within third party email service platforms

    + Prepare a coded email for deployment, which includes but is not limited to; writing HTML and updating existing HTML to solve for rendering problems

    + Have a thorough understanding of customer data and requirements to best construct a targeted audience segment

    + Build complex customer journeys for lead generation with multiple touchpoints

    + Code email tracking for email reporting, attribution and dashboard visualizations

    + Build all operational pieces required for a successful campaign including; to and reply addresses, email groups for compliance, tracking of links, etc.

    + Own quality control of each email campaign including rendering across various devices and browsers

    + Assist with development and maintenance of global databases

    + Support cross departmental teams with campaign scheduling and manage campaign contact strategy across business units

    + Build campaign reports and present to stakeholders for campaign analysis

    + Assist with enforcement of all current legal, privacy and regulations to ensure data quality and compliance

    You Have:

    + 0-2 years of experience in campaign execution

    + In-depth knowledge of CRM management, databases, data manipulation and event planning operations

    + Attention to detail and proficient QA abilities

    + Proficient knowledge of HTML, specific to email

    + Proficiency in analyzing marketing data to improve automation strategies.

    + Email vendor experience (such as Eloqua, Marketo, Braze)

    + Project management skills to collect, analyze and implement all requirements within tight timelines

    + Quick problem solving skills to address roadblocks and production issues

    + A self-starter skillset with the ability to shift priorities

    + Publishing industry experience (desired)

    + Strong written and oral communications

    + Strong Google Suite and Excel skills

     

    Our Benefits

     

    + Comprehensive Healthcare Plans

    + Paid Time Off

    + Retirement Plans

    + Comprehensive Medical, Dental and Vision Insurance Plans

    + Education Benefits

    + Paid Maternity and Paternity Leave

    + Family Care Benefits

    + Commuter Transit Program

    + Subscription Discounts

    + Employee Referral Program

     

    Learn more about all our US benefits

     

    \#LI-Hybrid

     

    Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

     

    Business Area: Dow Jones - CMO - Marketing

     

    Job Category: Marketing & Product Management

    Union Status:

    Union role

     

    Pay Range: 55,000.00 - 70,000.00

     

    We recognize that attracting the best talent is key to our strategy and success as a company.As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates.The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

     

    Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

     

    For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

     

    Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.

     

    This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

     

    Req ID: 46711