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Field Marketing Manager
- SHI (Austin, TX)
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Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.** **But the heartbeat of SHI is our employees – all 6,000 of them.** **If you join our team, you’ll enjoy:
+ **Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.**
+ **Continuous professional growth and leadership opportunities.**
+ **Health, wellness, and financial benefits to offer peace of mind to you and your family.**
+ **World-class facilities and the technology you need to thrive – in our offices or yours.**
The Field Marketing Manager partners with sales to develop and execute marketing plans that align with business growth targets and go-to-market strategies. This role involves managing the execution of various marketing tactics, evaluating and selecting strategic vendors, and collaborating with internal teams to enhance campaign effectiveness. The manager is also responsible for reporting campaign performance, capturing insights for future strategies, and supporting the expansion of SHI's portfolio solutions.
This position is required to report to the Austin, TX location as determined by SHI management.
Role Description
• Partner with sales to define go-to-market objectives and develop a marketing plan supporting business growth targets.
• Manage execution of marketing tactics, including email, telemarketing, paid media, direct mail, and webinars.
• Evaluate, select, and manage strategic marketing vendors for outsourced marketing program execution.
• Collaborate with marketing peers on creative content development and event program execution.
• Coordinate outbound prospecting sales plays with SHI partners alongside sales leadership and L&D.
• Develop campaign briefs to inform and enable marketing and sales teams on go-to-market strategy.
• Vet and evaluate partner marketing opportunities ensuring alignment with the go-to-market plan.
• Report on campaign performance and marketing impact to internal stakeholders and partners.
• Capture insights and feedback to inform future campaign strategy and improve outcomes.
• Support expansion of customer wallet share and investment in new SHI portfolio solutions.
Behaviors and Competencies
Strategic Thinking: Can analyze situations and can lead the development and execution of strategic initiatives.
Detail-Oriented: Can manage complex tasks or projects, identifying errors or inconsistencies, and ensuring all details are addressed, necessary corrections are made, and quality is maintained.
Communication: Can effectively communicate complex ideas and information to diverse audiences and can facilitate effective communication between others.
Teamwork: Can lead a team effectively, facilitating cooperation, sharing information, and ensuring that all team members are able to contribute to their full potential.
Collaboration: Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action.
Willingness to Learn: Can regularly integrate new skills and knowledge into daily work and is open to feedback and making changes accordingly.
Self-Development: Can actively seek feedback and use it constructively for personal growth.
Relationship Building: Can proactively seek out opportunities to expand networks, initiate collaborations, and contribute to team cohesion.
Problem-Solving: Can proactively identify potential problems, initiate preventive measures, and propose and contribute to innovative solutions.
Project and Goal Focus: Can optimize resources and efforts to ensure project goals are met efficiently.
Results Orientation: Can set challenging goals for their team and lead them to achieve these goals, demonstrating a consistent track record of results.
Skill Level Requirements
• Skilled in strategic planning and implementation. - Intermediate
• Experience in utilizing current marketing channels and techniques to effectively reach and engage target audiences. - Intermediate
• Skilled in strategic planning and implementation. - Intermediate
• The ability to effectively utilize software and platforms that are commonly used in the industry to analyze market trends, forecast sales, and drive business growth. - Intermediate
Other Requirements
• Completed Bachelor's Degree
• 5 years of experience in a similar role
• Experience in marketing preferred
The estimated annual pay range for this position is $X - $X which includes a [compensation structure]. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
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