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Senior Partner Marketing Manager

Job Description:

We’re investing in growth and our partners are at the heart of that strategy. With new headcount and renewed focus, our partner ecosystem is a top priority - with a specific focus on Construction and Real Estate - our largest and most established vertical in the US and our fastest growing region.

As the Senior Partner Marketing Manager supporting our value added reseller (VAR) partners in the (CRE) construction and real estate vertical, you’ll own the strategy, execution and measurement of co-marketing programs that support partner GTM success and helps increase Sage’s annual recurring revenue (ARR). Engaging, motivating, and mobilizing partners will be central to your work, making it seamless for them to go to market. We’re in a great time of expansion in the US, so as your role becomes even more vital in doubling our targets, you’ll have the opportunity to be creative and propose new ideas.

Why Sage? What’s in it for you?

Sage helps small to medium-sized businesses to succeed with AI-powered Accounting and Financial Management software solutions. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot is a prime example:https://www.sage.com/en-gb/sage-copilot/#features

• Expand your skills and grow your career at a stable, global SaaS company, with products voted #1 in customer satisfaction for 10 consecutive years.

• Contribute to our second-largest revenue and we’ve only scratched the surface of its full potential!

• Collaborate with a globally diverse, customer-focused teams that embrace innovation, bold thinking, and impactful work.

• Our culture is built on doing the right thing—guided by our values: Human, Trust, Bold, and Simplify. We support flexible working (2 days per week from home) and encourage giving back through our Sage Foundation, offering every employee 40 paid volunteer hours per year to make a difference in your local communities.

Minimum Qualifications: You have/are…

• 5+ years of B2B indirect channel/partner marketing experience for reseller partners (required)

• Experience and knowledge of the construction software industry OR SaaS / Accounting / ERP industry.

• Demand marketing expertise and understanding lead flow when conceiving and executing campaign strategies and tactics.

• Accountability is important to you, and you’re known for your ability to authentically build relationships, instill trust and influence.

• Ability to articulate your thoughts concisely verbally and in writing with hands-on experience creating effective marketing copy and communications.

• A continuous innovation, growth mindset, embracing and inspiring change.

• Ability to travel within the United States – amounts to approximately 5 times per year.

Key Responsibilities:

Key Responsibilities:

Collaborative Marketing & Sales Integration

• Align and collaborate with Partner Sales, Performance Marketing, Product Marketing teams to streamline efforts and enable relevant, targeted campaigns.

Partner Enablement and Performance Enhancement

• Ensure sufficient content, assets, tools, resources, and marketing best practice/educational content are available to partners to drive improved performance and business growth.

Platform Advocacy and Brand Champion

• Promote and utilize Sage Partner platforms for mutual benefit, while also championing our brand through consistent governance and management with partners.

Performance Analytics and Reporting

• Measure and analyze the impact of marketing investments, both within the company and to external partners. This includes tracking return on investment, reporting key performance indicators, and conducting data analysis to ensure effective marketing strategies.

Budget Oversight and Optimization:

• Ensure effective management and optimization of partner marketing budget, aligning with predetermined criteria and MDF Policy for maximum return on investments.

How will you be supported? Your first 30,60,90 days:

Your first 30 days will be all about meeting teams, key stakeholders, building relationships and learning. You’ll familiarize yourself with all things partner marketing at Sage and deep dive into the vertical success plans. Don’t worry, you won’t be going at it alone. You’ll have the support of your leader who is known for being highly supportive and invested in her team’s success. At 60 days, you’ll have a better understanding of the landscape – what’s working and what’s not so you can start strategizing and executing campaigns and tracking progress. By 90 days, you’ll have sufficient information and confidence to fully own your planned activity.

Benefits? We have plenty.

• Competitive annual bonuses

• Comprehensive health, dental, and vision coverage

• 401(k) retirement match (100% matching up to 4%)

• 32 days paid time off (22 personal days & 10 national holidays)

• 18 weeks of paid parental leave (offered 1 year after the start date)

• Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage-approved list)

• Sage Foundation: 5 days paid yearly to volunteer

• $5,250 tuition reimbursement per calendar year starting 6 months after the hire date

• Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)

#LI-CH1

Function:

Performance Marketing

Country:

United States

Office Location:

Atlanta

Work Place type:

Hybrid

Advert

Working at Sage means you’re supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.

Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.

Learn more about working at Sage:sage.com/en-us/company/careers/working-at-sage/

Watch a video about our culture:youtube.com/watch?v=h1-vs3zIpnc

We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out [email protected].

Learn more about DEI at Sage:sage.com/en-us/company/careers/diversity-equity-and-inclusion/

Equal Employment Opportunity (EEO)

Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities.

In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law.