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TelevisaUnivision’s Distribution Partner Marketing team is looking for a talented, driven, and experienced marketing Director who has a strong interest in the media business and ever-evolving industry. Candidate will be responsible for the day-to-day relationship and ongoing activities for Distribution Partner Marketing team. The role is responsible for supporting all aspects of partnership management including subscriber acquisition, engagement/retention, technical cooperation, partner marketing initiatives and any/all other efforts. Candidate will play a key role in identifying opportunities to expand TelevisaUnivision services across all partner channels and multi-disciplinary coordination across business lines to ensure the success of those partnerships.

The ideal candidate must have deep knowledge of entertainment or partner marketing, has worked across multi-channels and platforms in motion and static media, approaches visual storytelling with high levels of craftsmanship. Consistently demonstrate elevated design ability, editorial skills, AV/film production experience, and digital/social media expertise aligned with on-strategy creative that meets measurable business goals and requirements. Success in this role will be dependent upon candidates’ ability to learn and adapt quickly, build internal and external relationships, anticipate team needs, and be solution oriented when faced with challenges.

YOUR DAY-DAY: (aka Responsibilities)

+ Creation and execution of 360° partner marketing campaigns for TU services in the U.S., including brand campaigns, mid-funnel multi-title creative, DTC creative, OTT, TVOD and FAST creative—across linear, digital, on-platform, social, out of home, and events that convert these opportunities into material acquisition, retention or viewing impact.

+ Collaboration with cross-functional TU teams (Sales, Legal, Finance, Digital, Ad Sales, Consumer Marketing, Corporate Communications, Government Affairs, etc.) to support contract renewals with distribution partners to ensure the proper vendor oversight, deal fulfillment and business strategy is properly executed

+ Create comprehensive briefs that apply the overarching partner strategy, audience insights, campaign objective, and customer journey to a creative approach that’s unique to the campaign-- providing clear direction, visual guidance, style guides, that are timeline driven for optimization

+ Manage with all functional groups across the Distribution team to develop and maintain playbook/dashboard of priorities

+ Project management and execution of designated partner campaigns, events and productions in conjunction with TU’s consumer marketing team and/or third-party marketing agencies

+ Develop ad-hoc analysis, reports, presentations and other supporting materials/analyses for Senior Management as needed for specific department strategies

+ Manage promotional and asset toolkits to enhance distributor marketing efforts in support of TU’s programming priorities

+ Execution and fulfillment of contractual marketing obligations that are mutually beneficial to TU and our distribution partners and align with goals and objectives

+ Coordinate with programming team to ensure communication on programming priorities is current and provides distribution partners with the required lead time for promotion

+ Analytical thinking abilities shown to drive metrics and benchmarks to ensure continuous improvement in process and results, while expertly managing multiple projects and a large volume of stakeholders

+ Establish and maintain distribution partner relationships with key influencers across their marketing, sales, digital, social, customer service and other teams that may assist with the execution of our contractual marketing obligations and help to identify opportunities, which generate new partnerships

+ Understand, monitor, and report on competitive programming, products and marketing trends in the marketplace and identify opportunities to address such competition. (including positioning of other programmers, offerings, and new initiatives in the OTT space (e.g. Hulu, Apple, Netflix, Amazon, Roku, Tubi, Xumo, etc. etc.)

+ Budget management for each project and understanding the individual cost elements and logistics of budget pacing, ability to forecast and plan to years end, by tracking and risk mitigation.

+ Ability to coordinate with senior management and appropriately across partner teams in a timely manner to have alignment before the work begins. Awareness of shifting partner and industry needs across Product UI/ Services, and Business Development to constantly meet goals and drive results

YOU HAVE: (aka Qualifications)

+ Minimum 8 years of marketing and/or sales experience working in a client-facing role within in media (content distribution, distribution partner, or advertising agency with experience in digital preferred)

+ Industry experiences working strategically with partners to create effective and value-added campaigns that drive growth, performance, and ROI

+ Experience developing creative, data driven presentations for clients and/or senior management

+ Thrive in a global multi-matrix corporate environment

+ Skilled at independently interpreting distribution contracts and creating execution plan

+ Experience reviewing and analyzing media and consumer research to find sales stories

+ Strong knowledge Microsoft Office products and Design aptitude (PowerPoint, Excel, Word, Teams, Adobe suite)

DESIRED SKILLS & EXPERIENCE

+ Bachelor's degree in Marketing, Communications or other related business fields; or equivalent work experience

+ Excellent interpersonal, communication and presentation skills (whether to senior management or external business partners).

+ Ability to communicate effectively, both verbally and in writing, to a broad range of internal and external constituents

+ Ability to thrive in a high pressure and rapidly changing environment

+ Highly organized, self-motivated, detailed, and resourceful team player - ensures that deliverables and deadlines are being met while delivering a high quality of output

+ Curiosity and drive to uncover root causes of unexpected outcomes

+ Technical aptitude with a creative mind

+ Team player with a "can-do" attitude, adaptable, responsive, and extremely organized

+ Spanish fluency and/or multi-cultural experience preferred

+ Prospective candidates should be passionate about what we do and how we do with work knowledge of our products and services

+ Must be willing to travel for business needs, including some weekends/ on-call needs

TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.

#LI-ONSITE

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.

About TelevisaUnivision

TelevisaUnivision is the world’s leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision’s platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com .

Sobre TelevisaUnivision

TelevisaUnivision es la compañía líder de medios en español en el mundo. Impulsada por la biblioteca propia más grande de contenido en español y una alta capacidad de producción, TelevisaUnivision es el más grande productor de contenido para las verticales de noticias, deportes y entretenimiento. Este contenido original es lo que impulsa las plataformas de TelevisaUnivision, que incluyen las cadenas de transmisión líderes Univision, las estrellas, Canal 5, y UniMás, y un portafolio de 38 canales de televisión de paga, que incluyen TUDN, Galavisión, Distrito Comedia, y TL Novelas. La compañía además opera el estudio de producción cinematográfica líder en México, Videocine, y posee y administra las plataformas más grandes de audio en español en Estados Unidos en 35 estaciones y la plataforma digital Uforia. TelevisaUnivision también es propietaria de ViX, el servicio de streaming en español más grande del mundo. Para más información, por favor visita televisaunivision.com .