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Description The ideal candidate has direct hands-on-keyboard experience, ideally in an agency or in-house brand setting, managing and optimizing Sponsored Ads campaigns across a complex portfolio of brands and product categories. Amazon advertising experience is a must, additional platforms (Walmart, Chewy) are a plus. This person is highly analytical, comfortable with ambiguity, and well-versed in e-commerce and retail media trends (Amazon specifically). They are collaborative, autonomous, organized, detail-oriented, and intellectually curious.

This position is based out of our Neptune City, NJ facility 5x a week.

MEASURES OF SUCCESS:

• Support the Retail Media Manager in the tactical execution of Sponsored Ads campaigns (Sponsored Products, Sponsored Brands, Sponsored Video, Sponsored Display) on Amazon, Walmart, and Chewy.

• Support hands-on keyboard campaign setup, management, optimizations, and reporting.

• Develop and collaborate on keywords, targeting, and overall campaign strategy.

• Manage continuous improvement of campaign performance and track against a robust set of KPIs (ROAS, CPC, CTR, NTB, Sales, ROI, Share of Voice)

• Create actionable insights and recommendations in conjunction with the Retail Media Manager.

• Oversee campaign budget pacing and assist the Retail Media Manager in budget tracking.

• Collaborate with Digital Marketing and Creative to create impactful imagery and video content to use in ad campaigns.

• Collaborate with vendor and marketplace sales leads to align campaign coverage with inventory changes and promotions/key tentpole events.

• Work cross-functionally with Inventory Planning, Creative, Content, PIM Team, Sales, Brand Marketing, and Digicomm.

IDEAL CANDIDATE ATTRIBUTES:

• 4-year college degree or equivalent experience in marketing, business, analytics, or related field.

• 2+ years of hands-on experience managing and optimizing Amazon Sponsored Ads campaigns for multiple brands and/or clients simultaneously. Experience with Amazon DSP, Walmart Connect, Chewy, Criteo, Citrus Ad, Instacart Ads, and other ad platforms is a plus. Experience managing Amazon Sponsored Ads campaigns in a hybrid 1P/3P business, a big plus.

• Preferred experience with retail media campaign management/reporting tools such as Pacvue, Skai, Perpetua, CommerceIQ, and Teikametrics, as well as marketplace insights platforms like Helium 10, Jungle Scout, Profitero, Stackline, etc.

• Strong analytical skillset, proven ability to analyze and interpret data, prepare and present reporting, and communicate results, insights, and recommendations.

• Experience in Microsoft Office is required (Word, Excel, PowerPoint).

• Certifications for Amazon Advertising (Foundations, Sponsored Ads, Optimization, Video Ads) and Walmart Connect (Retail Media) are preferred. Other platforms (ex: Criteo) are a plus.

• Strong understanding of the E-Commerce and Retail Media landscape along with available technology and tools.

• Ability to manage multiple projects simultaneously, meet deadlines, and collaborate cross-functionally in a highly matrixed and fast-paced environment.

• Intellectual curiosity and thirst for innovation and success.

• Highly analytical, organized, proactive, and has a positive attitude. Requirements Adobe Photoshop, Backend Development, Content Management System (CMS), CRM, eBay, Brand Awareness, Campaign Planning, Communication, Competitor Analysis, Customer Service Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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