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Mode Shift Coordinator

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Mode Shift Coordinator

Salary

$88,718.00 - $130,469.00 Annually

Location

Rochester MN 55904, MN

Job Type

Regular FT

Job Number

20250062

Department

Community Development

Opening Date

07/18/2025

+ Description

+ Benefits

+ Questions

POSITION DESCRIPTION

The City of Rochester invites applications for the position of:

Mode Shift Coordinator

The City of Rochester is committed to a community where all members feel a sense of belonging. We commit to recognizing the diversity of our community members, listening to ALL voices and providing equitable services to create an inclusive place to live, play and work.

We believe EQUITY should be at the center of all our work. We strive to represent our community in our teammates, as we know that diverse and inclusive teams are more innovative, and have an empowering impact on the work, progress and culture of our community.

It takes us all working together

Nature of Work

The Mode Shift Coordinator leads efforts to increase participation in sustainable and multimodal transportation options in Rochester, with a significant focus on the greater downtown area—a regional employment hub that attracts a high volume of daily commuters. This position plays a key role in connecting surrounding neighborhoods and regional corridors to the downtown through coordinated Transportation Demand Management (TDM) strategies and multimodal transportation planning. The Coordinator is responsible for designing and implementing programs that reduce vehicle miles traveled , foster behavior change, and improve access to walking, biking, transit, and shared mobility options. This work involves extensive collaboration with regional partners, including the Rochester-Olmsted Council of Governments (ROCOG), major employers, developers, and community stakeholders. The position also supports transportation data management, capital project review, and policy development to advance equitable , sustainable mobility choices across the city.

Starting salary range is $88,718-$104,375 depending on qualifications, with advancement to $130,469.

To have your application considered in the first round of reviews, please apply before August 11, 2025 . Applications will be accepted until the position is filled.

DUTIES AND RESPONSIBILITIES

The work below is representative of the scope of work performed within this job classification. Individual job duties will vary.

*Transportation Demand Management (TDM)

+ Lead the development and management of a comprehensive TDM strategy, including setting performance metrics (e.g., VMT reduction) and ensuring alignment with citywide sustainability, mobility, and equity goals.

+ Design and implement multimodal transportation plans and behavior-change initiatives that encourage walking, biking, transit use, micro-mobility, and ridesharing through coordinated outreach, programming, and infrastructure planning.

+ Partner with Destination Medical Center, major employers, institutions, and developers to promote commuter trip reduction strategies, mobility hubs, last-mile solutions, and employee education (including City employee onboarding and orientation programs).

+ Coordinate with transit agencies and ROCOG to ensure integration of TDM and multimodal transportation efforts into regional service planning, data collection, and funding strategies.

+ Advance policies and programs that support mode shift, including parking reform, land use and development policy guidance, and equitable access to sustainable transportation options.

+ Analyze transportation demand and mode share data to inform investments, evaluate program effectiveness, and support planning and policy development.

+ Collaborate on and support transportation-related events and campaigns, including bicycle and transit promotion efforts with measurable outreach and education outcomes.

+ Oversee annual budgeting for bicycle counters .

+ Manage City approach to m ultimodal transportation-related grant funding, coordinat e with legislative staff on multimodal transportation matters , and assist with multimodal transportation grant applications .

*Relationship Management

+ Serve as the City’s staff liaison to the Pedestrian and Bicycle Advisory Committee, coordinating meetings, agendas, and community engagement efforts to support multi modal transportation initiatives.

+ Co-l ead coordination with the Rochester-Olmsted Council of Governments (ROCOG) to ensure alignment of local multimodal transportation and TDM initiatives with regional transportation planning efforts and funding opportunities.

+ Oversee vendor management and marketing coordination for shared mobility services, including carsharing and bike sharing programs.

+ Facilitate relationship-building with the City’s major employers to build awareness of transportation options, incentive programs and opportunities to consider alternative modes

*Transportation in Development Review & CIP Projects

+ Active representation of TDM strategies in the development review process for new buildings and existing building renovations to ensure transportation amenities and alignment with the City’s Active Transportation Plan are considered and included (commuter showers, bike racks, break rooms, transit stops, etc ).

+ Active representation of TDM strategies in the review of municipal Capital Improvement P lan projects.

*Transportation Data Management

+ Support the Transit and Parking Department by tracking trends, collecting data, maintaining dashboard metrics, and contributing to reports.

+ Responsible for troubleshooting of data collection devices and sources.

+ Actively provide relevant data to local, county, regional, and state planning efforts.

+ Co-lead Pedestrian and Bicycle Advisory Committee (PBAC) with associated data reporting.

*Perform other duties as assigned or necessary.

*Essential Functions

MINIMUM QUALIFICATIONS

Education and Experience

A Bachelor’s degree in Business Administration , Planning, Engineering, or other closely related field AND three years of full-time equivalent professional work experience in urban, transportation, or land use planning.

OR

An equivalent combination of education and experience sufficient to successfully perform the essential duties of the job may also be considered.

If this work interests you but you are unsure if you meet all the job requirements listed above, please apply anyway! Your experience is likely more applicable to the role than you think, and the City is interested in candidates who can bring not only technical expertise but a variety of lived experience to the team.

Licenses and/or Certifications

Valid driver's license or the ability to obtain a driver’s license or access to a licensed driver by the employment start date.

Desirable Qualifications

+ Master’s degree

+ 5 or more years of experience in Transportation Demand Management, Engineering, Transit, Planning, Event Management, Sales, Fundraising, or other related field .

+ Working knowledge of Wordpress , GIS, Adobe Photoshop, and Adobe Illustrator

+ Experience developing and deploying ridesharing platform and/or programming

+ League Certified Instructor (LCI) – League of American Bicyclists

+ Association for Commuter Transportation (ACT) Leadership Academy Graduate

+ TDM-CP Professional Credential

ADDITIONAL INFORMATION

PHYSICAL AND ENVIRONMENTAL CRITERIA

In compliance with the Americans with Disabilities Act, the following represents the physical and environmental demands for this position. The employee must be able to perform the essential functions with or without accommodation.

In consideration of the overall amount of physical effort required to perform this position, the work is best described as: Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.

Physical demands that may be required continuously (2/3 or more of the time), frequently (1/3 to 2/3 of the time), and occasionally (up to 1/3 of the time) are noted below:

Continuous demands: sitting, fine dexterity

Frequent demands: standing, walking, reaching, handling

Occasional demands: lifting, carrying, pushing/pulling, kneeling, crouching, crawling, bending, twisting, climbing, balancing.

Sensory requirements necessary in the performance of the essential functions of this position include: sight, hearing, and touch.

Environmental conditions that may exist in the performance of the essential functions of this job include:

NONE (not substantially exposed to environmental conditions)

EMPLOYEE BENEFIT AND RETIREMENT SUMMARY (https://www.rochestermn.gov/home/showdocument?id=36371&t=637988555643816877)

01

The following supplemental information may be used as a scored evaluation of your knowledge, skills and experience. Be certain that the choices you make correspond to the information you have provided in your application and resume. You must be honest and accurate in answering the supplemental questions and do not type "see resume". You may also be asked to demonstrate your knowledge and skills in a work sample or during an interview for this position. By completing this supplemental questionnaire you are attesting that the information you have provided is true and accurate. Any information provided may be reviewed by the hiring manager. Any misstatements or falsification of information will eliminate you from consideration or may result in dismissal. Do you understand and agree with this statement?

+ Yes

+ No

02

What is your preferred name?

03

Which of the following best describes your level of education?

+ High school diploma or equivalent G.E.D.

+ Less than 2 years post-secondary training

+ Completion of a 2 year program or degree

+ Completion of a 4 year program or degree

+ Completion of a Master's degree or higher

+ None of the above

04

Other than your High School diploma/GED, which of the following best describes the field of study for your degree?

+ Business Administration

+ Planning

+ Engineering

+ A field of study closely related to the above

+ My degree is in an area NOT RELATED to any of the above

+ N/A - I do not have a degree

05

Please indicate any current (unexpired) certifications that you possess: (select all that apply)

+ League Certified Instructor (LCI) – League of American Bicyclists

+ Association for Commuter Transportation (ACT) Leadership Academy Graduate

+ TDM-CP Professional Credential

+ Project Management Professional (PMP) Certification

+ Other - describe in next question

+ None of the above

06

If you indicated "Other" in the previous question, please describe any related certifications you possess. If you do not possess any other certifications, type "N/A".

07

Which of the following best describes your years of experience in urban, transportation, or land use planning.

+ No experience

+ Less than 2 years

+ More than 2 years, but less than 3 years

+ More than 3 years, but less than 5 years

+ More than 5 years, but less than 7 years

+ More than 7 years, but less than 10 years

+ More than 10 years

08

Do you have experience implementing transportation demand management programs?

+ Yes

+ No

09

Describe your experience in implementing transportation demand management. Do not type "See Resume". If no experience, type "N/A".

10

Do you have experience dealing with transportation issues, methods and practices such as transportation planning, sustainability, efficient land use, and parking demand reduction?

+ Yes

+ No

11

Describe your experience dealing with transportation issues, methods and practices such as transportation planning, sustainability, efficient land use, and parking demand reduction. Do not type "See Resume". If no experience, type "N/A".

12

Which of the following best describes your years of experience performing development review?

+ No experience

+ Less than 2 years

+ More than 2 years, but less than 3 years

+ More than 3 years, but less than 5 years

+ More than 5 years, but less than 7 years

+ More than 7 years, but less than 10 years

+ More than 10 years

13

Which of the following best describes your years of full-time equivalent employment experience implementing public information, public affairs, community outreach, promotion, and/or marketing programs?

+ No experience

+ Less than 1 year

+ More than 1 year, but less than 3

+ More than 3 years, but less than 5

+ More than 5 years

14

Tell us how your professional, educational and lived experiences would help you be successful in this role.

15

Do you have a valid driver's license?

+ Yes

+ No

16

CONDITIONS OF EMPLOYMENT: If selected as a finalist, are you willing to undergo a background investigation which may include, but not limited to: verification of employment and educational records, identification verification, driver's license record and a criminal history?

+ Yes

+ No

Required Question

Employer

City of Rochester

Address

201 4th Street SE Rochester, Minnesota, 55904

Phone

(507) 328-2555

Website

https://www.rochestermn.gov/employment

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