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Company description

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands.

Overview

What does Zenith Analytics do?

Working closely with both the Business Planning and Activation teams, Analytics designs the data strategy to tie our clients’ marketing to real-world business goals. We mine that data to optimize campaigns and tell the stories that bring clients closer to their marketing, helping them understand if they’re reaching the right people, with the right creative, in the right way.

What does a successful Senior Analyst look like?

We don’t all look the same, and we don’t expect you to, either. But successful members of our team at Zenith:

+ Bring curiosity and the ability to quickly learn new platforms and methodologies

+ Are motivated to turn raw numbers into meaningful insights that influence tactical and strategic decisions

+ Can transition fluidly between detail-oriented data work and the bigger strategic story

+ Understand – or are eager to understand – the differences between paid social, programmatic, and direct media buying

+ Are highly organized self-starters who can juggle multiple workstreams without losing track of details

Among Sr. Analyst candidates, we generally look for prior experience in media analytics and research, especially digital media.

Qualifications

+ Minimum 1 year of relevant experience in media analytics, research, or digital marketing

+ Strong organizational skills; proven ability to manage multiple priorities and deadlines

+ Extensive experience working with Microsoft Office (PPT, Excel, Word)

+ Comfortable working in at least one media platform (ex. CM360, Meta Business Manager, Google Ads, GA4, etc)

+ Strong critical thinking skills – able to move beyond reporting “what happened” to explaining “why it matters”

+ Ability to communicate complex data clearly to non-technical stakeholders

+ Bachelor’s Degree in a related field

+ Some familiarity with lift or incrementality studies

+ Understanding of the media ecosystem (social, programmatic, direct buys) and how KPIs differ across them

+ Exposure to dashboards (ex. Tableau/Looker Studio)

+ Experience working with third-party partners (Nielsen, Kantar, DISQO, etc)

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $90,000 - $95,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/20/2025.

Veterans Encouraged to Apply