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Sr. Director, North America Downstream Marketing
- Terumo Neuro (Aliso Viejo, CA)
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12549BR
Title:
Sr. Director, North America Downstream Marketing
Job Description:
Build and drive the global downstream marketing strategy for MicroVention. Responsible for competitive product positioning, promotion through various channels, messaging, field execution and many other marketing vehicles. Develop comprehensive marketing plans for the portfolio of products and therapies to drive market share growth, address competitive threats, execute launch strategies, and ensure strategies are consistently executed across global regions through your direct reports, indirect reports, and cross-functional partners. Partner closely with Upstream Marketing on product launch execution, demand planning and forecasting, and product lifecycle management. Job duties:
+ Identify key issues facing the business and develop an annual marketing plan and quarterly plan of action to address those issues.
+ Establish competitive marketing strategies to ensure a market leading position for MicroVention against traditional competitors as well as other competitors.
+ Prepare, execute, and track upcoming product launches in close collaboration with Upstream product management.
+ Possess technical, competitive, and clinical expertise in all aspects of assigned products and therapeutic areas.
+ Contribute to various activities such as strategic and annual planning, quarterly business reviews, and employee engagement initiatives.
+ Lead cross-functional teams (Sales, MarComm, market research, advertising agencies, Operations, field education, etc.) as needed.
+ Direct the hiring, training, and performance evaluations of Marketing staff and oversee their daily activities.
+ Build partnerships with all customers and stakeholders to drive growth for the business, customers, and therapies.
+ Partner with sales training and medical education to integrate marketing messaging.
+ Develop KOL strategy and customer engagement strategy including deployment of strategy at industry congresses, customer experience events, and fellowship program.
+ Travel to customer sites/labs to support and observe clinical cases, training programs, and visit physicians.
+ Drive actions to support cross functional/regional attainment of financial goals: revenue growth, market share, operating margin, and sales plan commitments.
+ Develop and track performance metrics.
+ Effectively manage budgets assigned to you including capital allocation decisions across global marketing.
+ Travel up to 40% .
+ Perform other duties and responsibilities as assigned.
Salary Range
$187,500 - $246,00
Financial compensation packages may be higher or lower than what is listed, and will ultimately depend on factors including relevant experience, internal equity, skillset, knowledge, geography, education, business needs and market demand.
Auto req ID:
12549BR
Location MV:
Aliso Viejo, California, USA
Department Name:
420-North America Sales
Qualifications:
1. Bachelor’s degree.
2. Minimum fifteen (15) years of professional experience with medical device marketing, strategy, and/or sales.
3. Minimum seven (7) years of management experience.
4. Strong leadership and management skills.
5. Track record of driving results in downstream marketing capacities.
6. Ability to cultivate strong customer relationships and effectively interface with global customers, sales team, worldwide distributor partners, and cross-functional team members.
7. Excellent written and verbal communication and presentation skills.
8. Excellent computer skills and proficient with MS Excel, Word, PowerPoint, Outlook, Teams, iPad applications, and customer databases.
Desired Qualifications
1. MBA.
2. Ability to effectively recruit, retain, and develop talented Marketing professionals.
3. High level of financial acumen, forecasting, and budget management, including strong analytical skills to analyze and complete financial/profitability analysis and project sales.
4. Working understanding of relevant AI platforms (Co-Pilot, Perplexity, ChatGPT, Gemini)
5. Medical device or pharmaceutical sales experience a plus
EEO
We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, marital status or any other characteristics protected by law.
Fair Chance Ordinance
If you are applying to perform work for Terumo Neuro in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Terumo Neuro reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
Terumo Neuro will consider for employment qualified job applicants with arrest or conviction records in accordance with the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance.
External-Facing Title:
Sr. Director, Downstream Marketing
Posting Country:
US - United States
Salary Range:
$187,500 - $246,000 - Financial compensation packages may be higher/lower than what is listed, & will ultimately depend on factors including relevant experience, internal equity, skillset, knowledge, geography, education, business needs and market demands
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
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