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Atlantic Health is seeking a detail-oriented and digitally savvy Web Content Specialist to write and optimize content across atlantichealth.org. This role is central to delivering a seamless, accessible, and engaging web experience for patients, providers, and the broader community.

You’ll collaborate with cross-functional teams—including Marketing, Service Lines, Public Relations, and IT—to ensure content is accurate, user-focused, and aligned with our brand and digital strategy.

Key Responsibilities

Content Management & Publishing

• Create, edit, and maintain high-quality, user-centered content using Adobe Experience Manager (AEM).

• Ensure timely updates for critical content such as alerts, homepage features, and service line pages.

• Maintain consistency in tone, structure, and formatting across all web content.

Collaboration & Governance

• Partner with internal stakeholders to support content needs and ensure alignment with digital standards.

• Train and support decentralized content owners on CMS best practices and governance.

• Advocate for accessibility, usability, and SEO best practices across all digital touchpoints.

Quality Assurance & Optimization

• Conduct regular audits to identify outdated, redundant, or underperforming content.

• Perform QA testing for new pages and features, ensuring functionality, design fidelity, and responsiveness.

• Apply WCAG 2.2 accessibility standards and ensure compliance with legal and institutional guidelines.

Analytics & Strategy

• Use tools like Google Analytics 4 (GA4) and other SEO tools to monitor content performance and user behavior.

• Recommend improvements based on data insights, user feedback, and evolving business goals.

• Contribute to content strategy initiatives, including personalization, consistency, localization, and content lifecycle planning.

Education:

Bachelor’s degree in Communications, Marketing, Digital Media, or related field or an equivalent of work history and education.

Experience:

• 3+ years of experience managing content in a CMS (preferably AEM); healthcare or regulated industry experience a plus.

• Proven ability to write, edit, and structure content for web audiences.

• Familiarity with HTML/CSS basics, SEO principles, and accessibility standards.

Skills & Tools:

• Proficiency in Adobe Experience Manager, GA4, and Microsoft Office/Google Workspace.

• Strong project management and organizational skills.

• Excellent communication and stakeholder management abilities.

Preferred Qualifications

• Experience with digital asset management (DAM) systems.

• Familiarity with Agile workflows or project management tools (e.g., Jira, Trello).

• Understanding of UX writing, content design, or structured content models.

#LI-AW1

At Atlantic Health System, our promise to our communities is; Anyone who enters one of our facilities, will receive the highest quality care delivered at the right time, at the right place, and at the right cost. This commitment is also echoed in the respect, development and opportunities we give to our more than 20,000 team members. Headquartered in Morristown, New Jersey, we are one of the leading non-profit health care systems in the nation. Our facilities and sites of care include:

+ Morristown Medical Center, Morristown, NJ

+ Overlook Medical Center, Summit, NJ

+ Newton Medical Center, Newton, NJ

+ Chilton Medical Center, Pompton Plains, NJ

+ Hackettstown Medical Center, Hackettstown, NJ

+ Goryeb Children's Hospital, Morristown, NJ

+ CentraState Healthcare System, Freehold, NJ

+ Atlantic Home Care and Hospice

+ Atlantic Mobile Health

+ Atlantic Rehabilitation

We also have more than 900 community-based healthcare providers affiliated through Atlantic Medical Group. Atlantic Accountable Care Organization is one of the largest ACOs in the nation, and we are a member of AllSpire Health Partners.

We have received awards and recognition for the services we have provided to our patients, team members and communities. Below are just a few of our accolades:

+ 100 Best Companies to Work For ® and FORTUNE® magazine for 15 years

+ Best Places to Work in Healthcare - Modern Healthcare

+ 150 Top Places to work in Healthcare - Becker's Healthcare

+ 100 Accountable Care Organizations to Know - Becker's Hospital Review

+ Best Employers for Workers over 50 - AARP

+ Gold-Level "Well Workplace": Wellness Council of America (WELCOA)

+ One of the 100 Best Workplaces for “Millennials” Great Place to Work® and FORTUNE® magazine

+ One of the 20 Best Workplaces in Health Care: Great Place to Work® and FORTUNE® magazine

+ Official Health Care Partner of the New York Jets

+ NJ Sustainable Business

Atlantic Health System offers a competitive and comprehensive Total Rewards package that supports the health, financial security, and well-being of all team members. Offerings vary based on role level (Team Member, Director, Executive). Below is a general summary, with role-specific enhancements highlighted:

Team Member Benefits

+ Medical, Dental, Vision, Prescription Coverage (22.5 hours per week or above for full-time and part-time team members)

+ Life & AD&D Insurance.

+ Short-Term and Long-Term Disability (with options to supplement)

+ 403(b) Retirement Plan: Employer match, additional non-elective contribution

+ PTO & Paid Sick Leave

+ Tuition Assistance, Advancement & Academic Advising

+ Parental, Adoption, Surrogacy Leave

+ Backup and On-Site Childcare

+ Well-Being Rewards

+ Employee Assistance Program (EAP)

+ Fertility Benefits, Healthy Pregnancy Program

+ Flexible Spending & Commuter Accounts

+ Pet, Home & Auto, Identity Theft and Legal Insurance

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Note: In Compliance with the NJ Pay Transparency Act (effective Sunday, June 1, 2025), all job postings will include the hourly wage or salary (or a range), as well as this summary of benefits. Final compensation and benefit eligibility may vary by role and employment status and will be confirmed at the time of offer.

EEO STATEMENT

Atlantic Health System, Inc. is an equal employment opportunity employer and federal contractor or subcontractor and therefore abides by applicable laws to protect applicants and employees from discrimination in hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral, and other aspects of employment, on the basis of race, color, religion, sex (including pregnancy, gender identity and sexual orientation), national origin, citizenship status, disability, age, genetics, or veteran status.