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Director, Etail Channel
- Comcast (Philadelphia, PA)
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Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Responsible for leading and scaling strategic eTail partnerships to drive significant growth across digital and assisted commerce channels, with a focus on Residential WiFi and Mobile. This role leads large-scale strategic partnerships, significant annual budgets, optimizes performance through advanced analytics and experimentation, and cultivates cross-industry collaborations to expand market reach. The Director fosters operational excellence, drives innovation in digital merchandising and customer experience, and leads a high-impact team while partnering across Sales, Marketing, Product, and Finance to execute go-to-market priorities.
Job Description
Position Summary
We are seeking a strategic and results-driven **Director of** **eTail** to lead and scale our digital commerce partnerships. This strategic leader will oversee multiple strategic partners driving stepwise year-over-year growth across assisted and digital transactions. This leader will sharpen our point of view on driving growth within key audiences and market segments including Movers and Property Management Solutions across MDU and SFU. Additionally, this leader will be charged with exploring opportunities for additional cross-industry partnership and collaboration to scale Residential WiFi and Mobile growth. The ideal candidate will bring deep expertise in e-commerce, digital merchandising, and partner management.
Key Responsibilities
Strategic Leadership
+ Develop and execute the eTail strategy aligned with company growth objectives.
+ Lead cross-functional initiatives to expand eTail presence into new markets and verticals.
Budget & Performance Management
+ Oversee day-to-day channel performance and escalate any shifts in trajectory to ensure performance recovery and delivery.
+ Own and manage a significant budget and partner with Finance to ensure timely reconciliation.
+ Team closely with performance management and analytics organizations, as well as enterprise business intelligence, to ensure pacing against targets and validate key growth assumptions as channel scales.
+ Leverage AIML, advanced analytics, segmentation, and experimentation (e.g., A/B testing) to optimize merchandising and conversion strategies.
Partnership Development
+ Manage relationships with existing eTail providers and identify opportunities for expansion.
+ Build and nurture strategic partnerships across Property Management Solutions and third-party platforms.
+ Co-create joint marketing and enablement programs with strategic partners to drive awareness and demand.
+ Liaise closely with internal Development, Finance, and Legal teams to bring new processes to market.
Operational Excellence
+ Collaborate with internal teams (Sales, Marketing, Product, Finance) to ensure seamless execution of all GTM priorities across eTail partner sites.
+ Drive innovation in merchandising, pricing, and digital/assisted experience to enhance customer engagement and maximize conversion rate.
+ Influence customer journey mapping and experience design across digital and assisted channels to ensure frictionless engagement and conversion.
+ Support own-team, internal technology teams, and partner technology teams in triage of technical issues, aiding in timely resolution.
+ Evaluate and pilot emerging technologies (e.g., AI-driven personalization, chatbots) to enhance digital experience and scale operations.
Team Leadership
+ Partner effortlessly across broad array of teams within Comcast Connectivity and Platforms.
+ Foster a culture of accountability, agility, and continuous improvement.
+ Lead and mentor direct report.
Desired Qualifications
+ 10+ years of experience in e-commerce, digital retail, or strategic partnerships.
+ Proven success managing large budgets and scaling eTail or digital operations.
+ Strong analytical skills with experience in performance tracking and optimization.
+ Proven track record of managing $50M–$100M+ annual budgets and driving growth and operational excellence.
+ Outstanding partnership skills;is someone others are eager to work with.
+ Excellent communication and negotiation skills.
+ Visionary thinker with a bias for action.
+ Comfortable navigating ambiguity and driving change.
+ Collaborative leader who thrives in a matrixed environment.
+ Bachelor’s degree required; MBA or equivalent preferred.
Employees at all levels are expected to:
+ Understand our Operating Principles; make them the guidelines for how you do your job.
+ Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
+ Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
+ Win as a team make big things happen by working together and being open to new ideas.
+ Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
+ Drive results and growth.
+ Respect and promote inclusion & diversity.
+ Do what's right for each other, our customers, investors and our communities.
Disclaimer:
+ This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills:
Collaborating; Taking Initiative; Analytics
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/benefits) on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years **Job Family Group:** Marketing
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