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Designer (Web, Packaging, Graphic, Digital)
- Cella Inc (New York, NY)
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You will master cutting-edge social tools to monitor sentiment, track emerging trends on platforms like TikTok and Instagram, and ensure brand consistency across all local platforms. If you are passionate about fueling marketing decisions with data-driven social insights and leading the conversation, we want to hear from you!Responsibilities:
Be social trendspotter & community champion.
Decode social buzz to build reports that inspire.
Spark conversations via social listening to fuel fresh content ideas.
Monitor local platforms to build brand consistency.
Master cutting-edge social tools & platforms.
Social Listening:
Monitor and analyze online conversations, mentions, and sentiment related to the brand, products, and competitors.
Identify emerging trends and share proactively with the wider team.
Track campaign effectiveness and manage brand reputation through actionable insights.
Collaborate cross-functionally (Marketing, Product Development) to provide insights based on social listening to help inform ideation.
Community Management
Support local markets in community management, platform management and respond to their queries and needs.
Monitor social network health and consistently update community management guidelines.
Collaborate with Comms Team to provide Social FAQs for all product launch campaigns.
Keep global A&I teams informed on the latest social media features, trends, and innovations.
Consistently review local social platforms to ensure brand look and feel and legal regulations are being respected.
Reporting & Data Analyzing
Manage the execution of monthly A&I reports, analyzing data with the social media director to share key insights across the organization.
Oversee social requests for market adoption and performance analysis of product and brand campaigns using relevant tools.
Utilize trend analysis tools to inform social content creation opportunities and supports cross-functional marketing social listening requests.
Trend Spotting
Practice daily trendspotting on TikTok and Instagram to identify emerging trends and opportunities for social feeds.
Create and distributes a weekly trendspotting email blast to all markets.
Stay current on new social media platforms, tools, and best practices, confidently presenting important developments to the internal team.
Qualifications:
Strong understanding of social media platforms, trends, and algorithms.
Exceptional organisational skills with the ability to manage multiple live projects effectively.
Previous experience in community management and social listening.
Trend led, connected to culture and out-of-the-box thinking.
Excellent written and verbal communication skills.
Ability to analyze metrics to identify clear insights, trends, and opportunities.
Desired experience in specific social media tools; Sprinklr, Traackr, Dash Hudson.
JOBID: 112025-118093#LI-CELLA#LI-MM3#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.
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