• Senior Manager, Marketing and Communications

    Smith Bucklin Corp (Chicago, IL)


    Senior Manager, Marketing and Communications

     

    Marketing Chicago, IL

     

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    Description

    Smithbucklin, a 650-person, employee-owned professional services company with more than 70 years of success serving the association market, with primary offices in Chicago and Washington, D.C., is looking for a Senior Manager to join ourMarketing and Communications Servicesunit in our Chicago office. The Marketing and Communication Services unit (MCS) provides a range of services to our client organizations including marketing strategy, integrated communication campaigns, channel management, and content strategy development and management. Our MCS teams partner with executive directors, association leaders and volunteers to identify the best marketing and communication strategies to support the business objectives and desired outcomes for our client organizations. This Senior Manager role will lead and manage a few client teams focused on brand management, membership and event marketing campaign development and overall channel management and effectiveness.

     

    At Smithbucklin, we embody a culture driven by optimism, ambition, expertise, and thoughtfulness, where every team member is empowered to exceed expectations and deliver exceptional results for our clients. Join us in shaping the future of association management, where our values serve as the cornerstone of our success.

    What You Will Do:

    + Develop, lead, and manage marketing and communications campaigns for client organizations comprised of healthcare, trade associations and/or professional societies in a fast-paced, multi-client environment.

    + Develop and deliver marketing briefs and communication campaigns, including market assessment and analysis, objectives and key strategies, tactics and channels, and ROI.

    + Develop and deliver digital marketing strategies and tactics, including SEO, SEM, content marketing, and digital advertising.

    + Play a hand's-on role in creating and overseeing the implementation of campaigns and plans, this may include information gathering, writing, copy-editing and production management.

    + Develop and manage client marketing budgets, including tracking and reporting.

    + Manage and engage teams in the implementation of marketing campaigns, including organizing and delegating project roles/responsibilities, managing team performance, and ensuring a quality product and timely delivery.

    + Develop, cultivate, and maintain relationships with client leadership and other team members

     

    This Role Might Be for You If…

     

    + Are a highly collaborative person

    + Thrive in a fast-paced environment

    + Enjoy owning a project from inception through completion

    + You have the ability to travel

    Basic Qualifications:

    + Bachelor’s degree or equivalent experience

    + 8-12 years total relevant professional experience in marketing environment to include proven managerial skills.

    + Proven track record for designing, leading, implementing, and tracking the performance of traditional and digital marketing and communications campaigns.

    + Proficient in budgeting and financial management.

    + Strong people management and project management skills.

    Preferred Qualifications:

    + BA/BS with a concentration in strategic/integrated communications, marketing, or business.

    + Experience working in a collaborative environment (agency or professional services firm experience is a plus), and/or experience working for an AMC or association.

    + Proficient in HTML, basic coding, marketing automation, and digital advertising applications.

     

    Where Do You Fit?Whether you are just beginning your career or are a mid- or senior-level professional, working at Smithbucklin will offer you countless opportunities to develop transferable skills, acquire meaningful knowledge and gain rich experiences at an accelerated pace. By working collaboratively with smart, ambitious, multi-talented, genuine and hardworking colleagues, you will build meaningful, deep and enduring relationships that will serve you well throughout your career, regardless of your chosen path. In addition, as a 100 percent employee-owned company, Smithbucklin offers all of our people - regardless of position or compensation - an equal chance to experience the fulfillment and reap the benefits of ownership. As owners, our employees control the destiny of Smithbucklin and are unified in the goal of building a great, enduring company.

     

    Our hybrid environment offers you the option of working from home two days per week. Employees will work a standard 40-hour week, with the possibility of additional hours based on project deadlines. Smithbucklin considers several factors when determining compensation, including a candidate's recent coursework, training, experience, and certifications, among other considerations. The expected pay for this role is $105,000 - $115,000

     

    Equal Employment OpportunityAt Smithbucklin, Equal Employment Opportunity is our commitment and goal. All qualified candidates will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, marital status or any other protected status designated by federal, state or local law. Applicants are encouraged to confidentially self-identify when applying. Employment is contingent upon successful completion of a reference and background investigation based on position.

     

    Smithbucklin will not sponsor applicants for work visas and as a precondition of employment. You must be authorized to work in the United States permanently.