• Digital Media Buyer

    Robert Half The Creative Group (Lakewood, CO)


    Description

    Robert Half Marketing and Creative has a client seeking a hands-on Paid Media Buyer with a proven track record in managing and optimizing digital advertising campaigns. The ideal candidate will have at least 2 years of experience, a deep understanding of paid media channels, and demonstrable success with consumer-packaged goods (CPG) brands is a major plus. Agency experience is also preferred.

    Key Responsibilities:

    Plan, execute, and optimize paid media campaigns across multiple platforms (including but not limited to Google Ads, Meta/Facebook, Instagram, and programmatic networks)

     

    Manage day-to-day activities for campaign setup, monitoring, and reporting, ensuring delivery against KPIs and budget

     

    Conduct ongoing A/B testing and performance analysis to drive continuous campaign improvement

     

    Collaborate with creative and analytics teams to develop and iterate ad copy, creative, and landing page strategies

     

    Analyze campaign performance data and provide actionable insights and recommendations to maximize ROI

     

    Stay current with digital marketing trends, channel updates, and best practices, especially around CPG/direct-to-consumer sectors

     

    Liaise with internal stakeholders and external partners/vendors to ensure seamless campaign execution

     

    Prepare detailed reports and present campaign results to clients or management

    Qualifications:

    Requirements

    Minimum 2 years of hands-on, professional experience as a Paid Media Buyer or similar role

     

    Direct experience in CPG, retail, or e-commerce accounts strongly preferred

     

    Agency experience is a significant plus

     

    Proficient in paid advertising tools and platforms (e.g., Meta Ads Manager, Google Ads, DSPs)

     

    Strong analytical and problem-solving skills; advanced Excel or data visualization skills a plus

     

    Exceptional attention to detail and ability to manage multiple campaigns simultaneously

     

    Excellent written and verbal communication skills

    Preferred Skills:

    Knowledge of performance marketing analytics and attribution

     

    Familiarity with ad serving and tracking technology (Google Tag Manager, Google Analytics, etc.)

    Experience with creative briefing and testing in high-growth consumer environments

    Innovation starts with people.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

    • 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .