• Digital Marketing Specialist

    Robert Half Finance & Accounting (Miami, FL)


    Description

    We are seeking a data-driven and creative Digital Marketing & Analytics Specialist to join our Marketing team. This role is responsible for managing digital campaigns, optimizing lead generation, and analyzing performance across multiple platforms to drive occupancy and brand growth for our multifamily portfolio.

    Key Responsibilities

    + Plan, execute, and optimize digital marketing campaigns across web, email, social, search, and listing platforms

    + Manage and analyze marketing performance data to improve lead quality, conversion rates, and resident engagement

    + Maintain and optimize CRM and property management systems such as Yardi, RentCafe, or comparable platforms

    + Track KPIs including traffic, leads, tours, leases, and ROI

    + Collaborate with onsite teams to ensure consistent branding and messaging

    + Oversee website content, SEO/SEM efforts, and online reputation management

    + Prepare reports and dashboards for leadership with insights and recommendations

    Qualifications

    + Bachelor’s degree in Marketing, Communications, Business, Analytics, or related field

    + 2+ years of experience in digital marketing, analytics, or multifamily marketing preferred

    + Proficiency with Yardi, RentCafe, or comparable CRM/property management software

    + Strong skills in Google Analytics, Meta/Google Ads, and marketing automation tools

    + Excellent analytical, organizational, and communication skills

    + Ability to manage multiple projects in a fast-paced environment

     

    QUALIFIED CANDIDATES SHOULD APPLY AND REACH OUT TO STEFANIE FURNISS at 786-897-7903

    Requirements

    What We Offer

     

    + Competitive salary and benefits

    + Growth opportunities within a dynamic real estate organization

    + Collaborative, team-oriented work environment

     

    QUALIFIED CANDIDATES SHOULD APPLY AND REACH OUT TO STEFANIE FURNISS at 786-897-7903

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

    • 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .