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Director - E Commerce

About the Organization Greenlight Networks is an ultra-high speed, broadband service provider, offering residential and small business customers Internet speeds up to 8 Gigabits per second. Greenlight Networks was founded in 2011 and builds, owns, and operates a fiber-optic network that provides extremely high-speed internet connections. The company's high-speed internet network is currently available to more than 170,000+ homes in 27 municipalities in the Rochester, Buffalo, Binghamton, Albany, and Hudson Valley areas and rapidly expanding throughout the Northeast . Our mission is to connect our communities by delivering the best internet experience and providing our customers the freedom to work, play, and live without limits!

Category Sales and Marketing

Full-Time/Part-Time Full-Time

Location(s) Baltimore, MD, Albany, Binghamton, Buffalo, Eastern PA, Hudson Valley, Rochester, Scranton

Description

Job Overview:

We are seeking an experienced and results-driveneCommerce Directorto manage and lead our sales efforts within the digital marketplace. A director of ecommerce orchestrates all aspects of the ecommerce strategy for a brand. This role combines sales, marketing, technology, and management expertise to develop a plan that delivers a superior brand and shopping experience for customers. Importantly, as the eCommerce Sales Leader, you will be responsible for developing and executing sales strategies that drive revenue growth through online channels.

Key Responsibilities:

+ Sales Strategy Development:

+ Develop and implement comprehensive sales strategies to achieve eCommerce revenue targets.

+ Own and manage internet marketing solutions, social media integration, search engine optimization (SEO), and other monitoring methodologies and analytics.

+ Analyze market trends, customer data, and competitor activity to refine strategies and maintain a competitive edge.

+ Work closely with product team to align on promotional campaigns, product launches, and pricing strategies.

+ Team Leadership:

+ Shape and direct the team of ecommerce professionals that fulfills the creative, conversion, analytical and technical, needs of the business.

+ Lead, mentor, and develop a high-performing eCommerce sales team develop to execute successful ecommerce revenue generation campaigns to meet and exceed sales goals.

+ Set clear objectives, provide coaching, and monitor individual performance to ensure accountability and productivity.

+ Performance Monitoring:

+ Track and analyze sales metrics, conversion rates, and customer behavior using eCommerce platforms and reporting tools.

+ Monitoring and analyze key performance indicators (KPIs) such as traffic, average order value, and customer lifetime value to identify trends and opportunities for improvement.

+ Present regular sales performance reports to senior management, identifying key areas for improvement and optimization.

+ Collaboration & Cross-functional Alignment:

+ Collaborate with other departments, including product and IT to enhance the sales process and improve customer engagement.

+ Drive collaboration with customer experience and product teams to understand customer feedback and prioritize product features or enhancements.

+ Technology & Tools:

+ Oversee optimization of sales, CRM and eCommerce platforms.

+ Collaborate with the development team to optimize the website user experience (UX) on the ecommerce platform, including navigation, checkout process, and product page design.

+ Stay informed of emerging technologies and eCommerce trends, integrating innovations to enhance sales performance.

Qualifications:

+ Bachelor’s degree in Business, Marketing, or a related field.

+ 7+ years of experience in sales leadershiproles within the eCommerce space.

+ Proven track record of achieving sales targets and driving revenue growth through digital channels.

+ Strong understanding of eCommerce platforms, analytics tools, and online customer behavior.

+ Excellent leadership, communication, and interpersonal skills.

+ Ability to thrive in a fast-paced, results-oriented environment and adapt to changing market dynamics.

+ Data-driven mindset with proficiency in tools like Google Analytics, Shopify, or other eCommerce platforms.

Key Competencies:

+ Strategic Thinking

+ Leadership and Team Development

+ Data Analysis and Decision-Making

+ Customer-Centric Focus

+ Problem-Solving

+ Adaptability to Technological Advancements

Our job titles may span more than one career level. The salary range for this role is between $137k - $159k . The actual salary offered may be influenced by a variety of factors, such as: training, transferable skills, work experience, education, business needs, market demands and work location. The base pay range is subject to change and may be modified in the future. More information on offered benefits, which include health, welfare, and retirement, are available at www.greenlightnetworks.com/careers/.

EOE Statement Greenlight Networks is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Greenlight Networks is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Greenlight Networks are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, sex, national origin, disability status, veteran status, domestic violence victim status or any other characteristic protected by the laws or regulations in the locations we operate. Greenlight Networks will not tolerate discrimination or harassment based on any of these characteristics. Greenlight Networks encourages applicants of all ages.

This position is currently accepting applications.