- Cardinal Health (Harrisburg, PA)
- …BI). + Strong analytical, problem-solving, and storytelling skills. + Experience with A/ B testing and campaign optimization techniques. + Excellent communication ... campaign performance tracking and strategic insights across paid media and web channels. This role will partner closely with Marketing Communications Managers… more
- WellSpan Health (York, PA)
- …and maintains Retirement benefits programs (including but not limited to 403( b ) defined contribution, Pension defined benefit, SERP defined contribution, and 457( ... b ) plans), policies and procedures. + Subject matter expert...and promotion of existing plans and offerings (via email, web , mail, mobile) to encourage team member participation. +… more
- Highmark Health (Harrisburg, PA)
- …insights based on demographics, behavior, and preferences to personalize marketing efforts. + Testing and Optimization: Conduct A/ B testing , multi-variant ... cohorts with relevant messaging, under the guidance of the Consultant . + Customer Segmentation & Targeting: Utilize customer data...executing customer journeys across email, SMS, mobile apps, and web channels. + 4 years of experience with campaign… more