• Digital Performance Consultant , Global…

    Cardinal Health (Harrisburg, PA)
    …BI). + Strong analytical, problem-solving, and storytelling skills. + Experience with A/ B testing and campaign optimization techniques. + Excellent communication ... campaign performance tracking and strategic insights across paid media and web channels. This role will partner closely with Marketing Communications Managers… more
    Cardinal Health (07/18/25)
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  • Lead CRM Strategist

    Highmark Health (Harrisburg, PA)
    …insights based on demographics, behavior, and preferences to personalize marketing efforts. + Testing and Optimization: Conduct A/ B testing , multi-variant ... cohorts with relevant messaging, under the guidance of the Consultant . + Customer Segmentation & Targeting: Utilize customer data...executing customer journeys across email, SMS, mobile apps, and web channels. + 4 years of experience with campaign… more
    Highmark Health (07/03/25)
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