- Shaw Industries Inc (Dalton, GA)
- …billion in annual sales and 18,000 associates worldwide. Reporting to the VP of Brand Marketing and Consumer Insights for our Residential Flooring Division, ... teams to understand their priorities. + Insights Areas of Focus: Brand health, communication development, shopper behavior/ consumer journey, and innovation +… more
- Carter's/OshKosh (Atlanta, GA)
- …FROM YOU IF:** Must have: + 5+ years of experience in consumer insights , UX research, customer experience strategy , or a related role, preferably within ... and digital user experience, and frontline feedback to fuel brand loyalty and operational excellence. As a key partner...and loyalty engagement. This role typically reports into VP Consumer Insights and is based in our… more
- Warner Bros. Discovery (Atlanta, GA)
- …better, more connected place. We are seeking a visionary **Vice President of Audience Insights & Strategy ** to lead the transformation of how we understand, ... our North Star Mission-in **building habits, loyalty, and meaningful consumer experiences** . The ideal candidate will bring a...coverage guidance, and performance feedback. + A central **Audience Strategy & Insights team** that owns the… more
- Newell Brands (Sandy Springs, GA)
- …to translate human needs into insights that inspire and guide product, brand , and business model concepts + Lead consumer /WHO hypothesis development and ... and evolves into robust forecast models to support business case development + Translate insights into compelling narratives that bring the consumer to life for… more
- Aaron's Inc (Atlanta, GA)
- …10+ years of progressive experience in marketing analytics, insights , or strategy , preferably in retail, consumer goods, or subscription-based industries. + ... identify risks and opportunities. + Translate insights into campaign strategy , product positioning, and brand development. **Strategic Planning &… more
- Papa John's International (Atlanta, GA)
- …pillars that could include business performance, quarterly business reviews, budget, consumer insights , product innovation, calendar planning, and creative ... and implement corrective actions. Provide business & analytics support for consumer insights and ad hoc/ daily/weekly/quarterly performance assessments that… more
- IQVIA (Marietta, GA)
- …and current systems, processes, and procedures in a cost-effective manner. + Product Strategy + Drive strategic vision for the Consumer Audiences product ... same country where the job is located. IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights… more
- The Coca-Cola Company (Atlanta, GA)
- … brand architecture, SWOT Analysis, competitive assessment, marketing objectives/strategies, consumer segmentation) used in the development of marketing plans. + ... Unit category team to develop mid-term (2-3 years) growth strategy and annual local brand plans ensuring...local brand plans ensuring consideration of local brand positioning and insights . + Manage local… more
- The Coca-Cola Company (Atlanta, GA)
- …+ Lead development of the brand strategy utilizing consumer , category, commercial and industry insights to create winning long-term plans ... + Help develop short and mid-term (1-3 years) innovation strategy and annual plans for brand and/or...Operating Unit (NAOU) + Develop comprehensive understanding of the brand 's consumer base, their attitudes and behaviors… more
- Shaw Industries Inc (Dalton, GA)
- …brand 's financial targets. + Develop and implement a comprehensive brand strategy for Anderson Tuftex based on consumer , designer, and customer ... analysis for the brand to inform strategic brand decisions + Define and target specific consumer... insights to create and clearly articulate a brand vision, strategy , and category-specific plans, as… more